Boom or burst? Has the organic baby food market reached saturation?
As the debate about the tangible benefits of organic food rumbles on, nowhere are the arguments more pertinent than in the baby food sector. Parents are anxious to feed their children with what seems to be the most wholesome, healthy meal, but industry insiders admit that what you think you see may not always be what you get. Hugh Westbrook asks what exactly is driving the growth of the organic baby food market.
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