On the money: Bread rivals fight back - Hovis maker Premier
By: Dean Best | 27 April 2010
Premier Foods plc, the maker of Hovis, today (27 April) admitted that its rivals in the bread category had fought back in the first quarter of the year in a bid to win back sales the company gained last year.
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Premier Foods plc, the maker of Hovis, today (27 April) admitted that its rivals in the bread category had fought back in the first quarter of the year in a bid to win back sales the company gained last year.

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