On the money: Flowers Foods CEO plays down 2010 sales fall
By: Petah Marian | 8 February 2011
The CEO of Flowers Foods has insisted that the US baker's falling sales in the fourth quarter of 2010 - and across the year as a whole - was a "short-term situation" that will still allow the company to continue to invest in long-term growth.
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The CEO of Flowers Foods has insisted that the US baker's falling sales in the fourth quarter of 2010 - and across the year as a whole - was a "short-term situation" that will still allow the company to continue to invest in long-term growth.
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