FTC report gives industry food for thought
By: Ben Cooper | 20 August 2008
Campaigners and industry advocates agree that the recently-published report by the Federal Trade Commission (FTC) in the US on the marketing of food to children is one of the most thorough examinations of the current landscape of this area of food promotion. However, the report's strong endorsement of self-regulation has not surprisingly divided opinion. Ben Cooper reports.
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Campaigners and industry advocates agree that the recently-published report by the Federal Trade Commission (FTC) in the US on the marketing of food to children is one of the most thorough examinations of the current landscape of this area of food promotion. However, the report's strong endorsement of self-regulation has not surprisingly divided opinion. Ben Cooper reports.
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