Functional Foods and Drinks - Successful Marketing
By Japanscan | 12 November 1999
The concept of functional foods began in Japan in the late 1980s and has flourished ever since, becoming a concept of great interest around the world. There are no published figures on the market size, only estimates from various sources. However, the current consensus is that the market in Japan
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The concept of functional foods began in Japan in the late 1980s and has flourished ever since, becoming a concept of great interest around the world. There are no published figures on the market size, only estimates from various sources. However, the current consensus is that the market in Japan
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