In the spotlight - General Mills' two-pronged approach to austerity

By Michelle Russell | 25 May 2012

US food giant General Mills, which has suffered amid increasing input costs and a stagnant domestic market, this week announced it was cutting 850 jobs to improve efficiency and allow it to re-invest in other parts of its business. Just two days later, it announced a deal to buy Brazilian food manufacturer Yoki. Michelle Russell reports.

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US food giant General Mills, which has suffered amid increasing input costs and a stagnant domestic market, this week announced it was cutting 850 jobs to improve efficiency and allow it to re-invest in other parts of its business. Just two days later, it announced a deal to buy Brazilian food manufacturer Yoki. Michelle Russell reports.

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