BRICs and beyond: Russia's X5 struggles to deliver on strategic objectives

By Katy Askew | 22 August 2012

X5 Retail Group has had a turbulent year. Management changes and a significant strategic shift that has sidelined the importance of M&A to the group's expansion plans have combined with an intensely competitive market to leave Russia's largest retailer losing share to its peers. Katy Askew suggests the next 12 months will be telling for the company.

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X5 Retail Group has had a turbulent year. Management changes and a significant strategic shift that has sidelined the importance of M&A to the group's expansion plans have combined with an intensely competitive market to leave Russia's largest retailer losing share to its peers. Katy Askew suggests the next 12 months will be telling for the company.

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