US food brands must learn to live with private label

By: Ben Cooper | 18 August 2010

Private label sales have been growing in the US for a number of years and have been further boosted by the recession. Branded manufacturers have to fight back, but how? Ben Cooper went in search of some answers.

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Private label sales have been growing in the US for a number of years and have been further boosted by the recession. Branded manufacturers have to fight back, but how? Ben Cooper went in search of some answers.

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