What lies in store for Metro's European wholesale business?
23rd November 2009 15:53

just-food's second trip to Germany in six days sees us head to the city of Dusseldorf to see what plans Metro Group has for its wholesale business in the UK and Europe.

After last week's visit to a buoyant Food Ingredients Europe exhibition in Frankfurt, this event also promises to be an upbeat couple of days - although Metro will no doubt be secretly crossing its fingers that plans to invest in its own-label portfolio pay off.

Makro has had a tough year or so and, in the UK, is facing a battle cutting its losses and at the same time competing with a robust Booker and Costco.

Metro, which has seen its group sales and earnings stay flat this year, remains confident in its wholesale business - not least in emerging markets like Kazakhstan and Egypt, where the retailer is busy building new stores.

However, Europe remains a challenge and just-food expects Metro to present some thorough plans - no doubt almost as thorough as the officials at Gatwick Airport, which has just checked just-food's shoes twice in 20 yards on the way through security.

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