BRICs and beyond
Coverage and analysis of the world's fastest-growing emerging markets
General Mills secured its entry into the fledgling but growing Brazilian yoghurt market with the acquisition of local player Carolina just before Christmas. But, with Carolina's tiny market share, will the move pay off in meeting General Mills' wider ambitions for growth in emerging markets?
There has been an almost unexpected level of volatility in emerging economies in 2015, with three of the BRIC markets Brazil, Russia and China, notably under the spotlight. Hannah Abdulla explores what the BRIC markets hold in store for packaged food firms in 2016. The first of a two-part feature looks at Brazil and Russia.
Mondelez International has taken its breakfast biscuit concept, Belvita, to China in a bid to capture the attention of the young, time-poor consumer on the hunt for convenience. But with different tastes and habits at breakfast, can the Chinese consumer be convinced to take on Belvita as an alternative? Hannah Abdulla explores.
US cereal giant Kellogg announced earlier this week it has entered into a joint venture agreement to step up its presence in Africa. Kellogg has partnered with Tolaram Africa, the local arm of Singapore-based conglomerate Tolaram Group. While the deal will not provide an immediate lift for Kellogg's struggling sales, it positions the company for long-term growth in a region of increasing importance for consumer goods companies. Katy Askew reports.
Much attention has been focused on the impact Mexico's tax on soda tax introduced in January 2014 has had on consumption. Ben Cooper looks at the effect the parallel tax on calorie-dense foods has had on consumers and on food companies.
The easing of decade-long economic sanctions on Iran lifted could open a potentially attractive market for international food makers, with access to a population of 80m consumers, a majority of which is under 35 and increasingly on the lookout for branded goods. However, establishing a foothold is unlikely to be straightforward. Hannah Abdulla reports.
A free trade agreement initialled between the European Union and Vietnam last week, is set to stimulate trade for both the European and Vietnamese processed, packaged and branded food industries. Mandy Kovacs and Lee Andendorff investigate who stands to gain and why.
Russia recently extended its ban on various food imports from Western countries including the US and EU. The move provides Russian food makers with an opportunity to gain market share but it also presents those operating in the market with a number of challenges. Sam Skove reports.
Dairy producers in Mexico have turned to product diversification to boost sales in the face of rising costs, weak purchasing power within lower income consumer groups and growing competition for the favour of more affluent consumers. Elizabeth Machuca reports.
The move from General Mills and Sodiaal to expand Yoplait into China is a significant step for the yoghurt brand. The potential of the Chinese yoghurt market and its growth profile makes it a tempting prize for any yoghurt manufacturer. But, Katy Askew asks, have General Mills and Sodiaal taken the best route to expansion in the market?
French cheese giant Bel Group has made a rare acquisition in an emerging market with a deal to buy a majority stake in Safilait, the third-largest dairy company in Morocco. Bel has not been as active as some rivals in expanding in the world's faster-growing dairy markets through M&A and Dean Best looks at whether the business should be doing more.
Arla Foods has entered a joint venture with Egypt's leading dairy processor, Juhayna Food Industries, that leaves the European dairy co-operative poised for expansion in a promising emerging market. Expanding via a tie-up with a local company is a smart move from Arla as it works to grow in a market where competition is on the up and M&A valuations are high. Katy Askew reports.
Dairy and energy sector experts are optimistic about effective cold chain solutions they say are being developed for India’s dairy sector. Speakers at a two-day seminar on New Technologies for Milk Processing, staged in Mumbai at the India International Dairy Expo last week, were upbeat on the technological advances being made in the field. However, some experts argue that India's dairy needs would be better met through an increased focus on less perishable, long-life products such as UHT. Mini Pant Zachariah reports.
Mars Inc plans to step up investment in the Indian chocolate sector by investing in local production. The Indian chocolate market is dominated by Mondelez International-owned Cadbury, with Nestle becoming a somewhat distant second. With strong growth in demand and a growing tendency for consumers to trade up to higher-margin products, could Mars' push in India challenge the established players in the market?
High demand for home grocery deliveries in large Russian cities and the success of such services in Western countries are helping create a buzz around online grocery retailing in Russia. But complexity and high cost of operating this model in Russia means few retailers have so far launched online sales channels. Online grocery stores that do exist tend to limit their deliveries to Moscow or St Petersburg, and emphasise their offline locations.
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