The just-food international basket
Exclusive data highlighting the price of brands and own-label products in key categories across Europe and the US. Compiled in association with industry analysts IRI.
Shopper trends: Promo levels at tipping point
29 May 2013
The latest data from the just-food international basket, compiled by IRI, supports the notion promotional intensity is easing. IRI's Tim Eales says retailers are using offers less on own label and, more broadly, consumers are now less loyal to brands, meaning branded manufacturers are looking again at how to promote their products.
The just-food international basket - Q1 2013
29 May 2013
The latest data from the just-food international basket, published today, covers the first quarter of 2013. The basket is a group of 17 items from tuna to milk that highlights the difference in price between national brands and own label in seven international markets. Amid the worst economic conditions for a generation, shoppers are becoming more promiscuous in their behaviour and the data will prove valuable to brand manufacturers, own-label suppliers and retailers alike.
The just-food international basket - Q4 2012
28 February 2013
The narrowing of the price gaps between brands and own label was a key trend to emerge in the data on the just-food international basket for the fourth quarter of 2012.
Shopper trends: is a low-price strategy sustainable?
28 February 2013
The price gap between private label and brands did, in the main, close in the last quarter in 2012, according to the latest figures from the just-food international basket. SymphonyIRI, which compiles the data for just-food, argues the numbers support its belief that an over-use of price-based promos is dated.
The just-food international basket - Q3 data
22 November 2012
The data for the third quarter of the year showed how the price gap between brands and own-label narrowed across most of the eight markets measured by the just-food international basket.
Street talk: Brands face private-label fight for share of mind
22 November 2012
With retailers investing heavily in own label, the fight for sales is as fierce as ever. However, shifts in how shoppers buy groceries presents opportunities for brand owners to connect with consumers but, writes SymphonyIRI's Rod Street, they must act now.
Street talk: Retailers adapt to cost pressure, weak consumers
30 May 2012
Commodity inflation has led manufacturers to look to increase prices and, according to the latest data from the just-food international basket, the price on shelf has risen. As SymphonyIRI's Rod Street writes, retailers have reacted by using promotions less often and there are signs Every Day Low Price strategies are gaining traction.
The just-food international basket - Q1 2012
30 May 2012
The latest data from the just-food international basket, published today, covers the first quarter of 2012. The basket is a group of 17 items from tuna to milk that will highlight the difference in price between national brands and own label in seven international markets. Amid the worst economic conditions for a generation, shoppers are becoming more promiscuous in their behaviour and the data will prove valuable to brand manufacturers, own-label suppliers and retailers alike.
Street talk: Shopper recession impacts food prices
5 March 2012
The latest just-food international basket, compiled exclusively by SymphonyIRI, highlights the circular influence of rising food prices and purchasing power.
The just-food international basket - Q4 2011
5 March 2012
The latest data from the just-food international basket, published today, covers the fourth quarter of 2011.
Street talk: Own label gives European shoppers more for less
20 December 2011
The economic downturn has seen private label, already more prevalent in Europe than in the US, make greater strides across almost every market in the region. SymphonyIRI's Rod Street, pointing to the just-food international basket, launched today, says the price difference between own label and brand is 50% in some markets. Brand owners must act quickly, Street says, to work out where and how to defend their share.
The launch of the just-food international basket
20 December 2011
Today, in association with SymphonyIRI, just-food launches its international basket - a group of 17 items from tuna to milk that will highlight the difference in price between national brands and own label in seven international markets. Amid the worst economic conditions for a generation, shoppers are becoming more promiscuous in their behaviour and the data will prove valuable to brand manufacturers, own-label suppliers and retailers alike.






