Street talk: Pressure to grow affects prices and promotions

By Rod Street | 25 June 2012

The economic difficulties faced by consumers across Europe mean that FMCG retailers and manufacturers must master a tough balancing act well into the middle of the decade, trading off volumes and margins, writes SymphonyIRI's Rod Street.

just-food articles are only available to registered users and members.

Join now for increased access

There are various access options to choose from. All provide instant access to the latest news, insight and expert analysis.

If you’re already a member, login here.

The economic difficulties faced by consumers across Europe mean that FMCG retailers and manufacturers must master a tough balancing act well into the middle of the decade, trading off volumes and margins, writes SymphonyIRI's Rod Street.

  • Unlimited access to all the latest global food news and insight
  • Expert analysis that puts the news into context
  • Exclusive interviews with leading industry figures
  • Monthly management briefings with detailed analysis on hot topics
  • Personalised RSS feeds and email newsletters
  • 10-year archive of news, insight and intelligence
  • Discounts on just-food market research
  • Plus much more

If you’re already a member, login here

Not what you were looking for?

Search just-food:

More articles related to this one

UK: Sainsbury's calls King exit talk "totally premature"
UK retailer Sainsbury's has dismissed reports chief executive Justin King could step down from his role in February.

UK: Tesco wins partial victory in OFT price-fixing case
UK retail giant Tesco has won a partial victory in a long-running Office of Fair Trading investigation into dairy price-fixing.

Talking tech: Shopper iQ aims to shed more light on consumers
Suppliers and retailers have a mass of data on consumer behaviour but Shopper iQ believes it provides vital information its rivals do not. Roger Jackson, the service's founder, argues there is a lack of data on why consumers buy certain products and whether they were satisfied with their purchase. He speaks to Dean Best about how Shopper iQ can improve the industry's understanding of consumers.

Market research related to this article

Tesco China: Consumer Profile
The effects of the global recession and the following recovery have led consumers to closely examine their choice of retailer and products purchased. While the effects have varied country by country, no retailer has been left totally untouched and th...

Tesco in Turkey: Local Profile
This is a detailed report covering Tesco’s store formats, private labels, history, key employees, and key financial and operational metrics in Turkey....

Sainsbury's and Tesco: Retaining market share during the credit crunch
Sainsbury's initial campaigns promoted brands, own label products, and buying basic ingredients. As the credit crunch continued, Sainsbury's launched Live Well for Less. Tesco emphasized price in 2008 with the Discount Brands scheme, and in 2011 with...

Welcome to the home of food information, insight & intelligence

Not a member? Join here

Decrease font sizeDecrease font sizeDecrease font size Increase font sizeIncrease font sizeIncrease font size Comment on this article Email this to a friend Print this page