Comment: Tesco looks to stand out from the crowd in UK retail

By Katy Askew and Michelle Russell | 13 March 2013

Tesco has once again ignited the price war with the launch of its Price Promise, garnering a mixed reaction from analysts who suggest it could just be an extension of other retail schemes or the retail giant trying to regain the initiative on pricing.

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Tesco has once again ignited the price war with the launch of its Price Promise, garnering a mixed reaction from analysts who suggest it could just be an extension of other retail schemes or the retail giant trying to regain the initiative on pricing.

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