INSIGHT: Thorntons bets on innovation to even out sales
By: just-food.com | 9 September 2009
UK chocolate maker Thorntons is planning a slew of product launches to lessen its dependence on seasonal sales, its chief executive told just-food today (9 September).
just-food articles are only available to registered users and members.
Join now for increased access
There are various access options to choose from. All provide instant access to the latest news, insight and expert analysis.
If you’re already a member, login here.
UK chocolate maker Thorntons is planning a slew of product launches to lessen its dependence on seasonal sales, its chief executive told just-food today (9 September).
- Unlimited access to all the latest global food news and insight
- Expert analysis that puts the news into context
- Exclusive interviews with leading industry figures
- Monthly management briefings with detailed analysis on hot topics
- Personalised RSS feeds and email newsletters
- 10-year archive of news, insight and intelligence
- Discounts on just-food market research
- Plus much more
If you’re already a member, login here
More articles related to this one
On the money: Thorntons to push “summer” products in H2
Thorntons is to put more emphasis behind its "summer" products in a bid to drive sales in what is a traditionally weak period for the business, the UK chocolate maker's CEO has told just-food.
UK: Thorntons profits sweeten
UK chocolatier Thorntons has posted a steep increase in half-year profits, which rose by almost a quarter in the 28 weeks to 9 January.
INSIGHT: UK: Thorntons sees sales shift to grocers - CEO
The drop in Thorntons' own-store sales has come due to consumers buying chocolates from supermarkets rather than in the UK chocolate maker's own outlets, its chief executive has told just-food.
