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How drawn are US consumers to cage-free eggs?

In recent months, a series of major companies in the US have announced they will switch to cage-free eggs - but how interested are consumers...

General Mills aims to milk Brazil yoghurt demand

General Mills secured its entry into the fledgling but growing Brazilian yoghurt market with the acquisition of local player Carolina just b...


Dean Best | 11 Jan 2016

Either side of Christmas, General Mills turned to M&A to try to inject some growth into its business. On 23 December, the company announced a move to buy Brazilian yoghurt maker Carolina to bolster its operations outside the US. Last week, General Mills swooped again, this time domestically, snapping up fledgling US meat snacks firm Epic Provisions, another sign of the attractiveness of protein, snacks and sustainability for food majors. However, the Cheerios maker will have to be judicious in the way it manages the new asset. Dean Best reports.


Dean Best | 3 Jan 2016

Looking to 2016, it seems likely many of the trends that drove a bumper year of deal-making will persist over the next 12 months - consolidation, health, simple foods and emerging markets.


Dean Best | 21 Dec 2015

General Mills' latest numbers have put the US food giant under scrutiny once more. Last week, the company reported lacklustre second-quarter sales and cut its forecasts for annual sales and earnings. The group's domestic business, which has been under pressure for a number of years now, saw sales fall, leading industry watchers to ponder what lies ahead in 2016 and beyond for the company. Dean Best reports.


Dean Best | 11 Dec 2015

Just three years after PepsiCo and Muller launched their bid to capture part of the US yoghurt market, the companies have thrown in the towel. Dean Best believes the companies did not create distinct enough products to succeed in a competitive category.

Latest Interviews

Hannah Abdulla | 2 Dec 2014

Americans consume 16bn quarts of popcorn annually, with 70% of popcorn eaten at home. Capturing a share of this is all about keeping it simple and being honest with consumers, Angie Bastian, co-founder of popcorn firm Angie's Artisan Treats tells just-food's Hannah Abdulla.


Katy Askew | 22 Oct 2014

Greek dairy manufacturer Fage is eyeing growth in Europe as the Greek yoghurt craze in the US loses steam. Katy Askew caught up with the company at the SIAL exhibition in Paris to find out more.

Latest News

Katy Askew | 1 Feb 2016

Chobani has been ordered to suspend a marketing campaign highlighting the artificial ingredients in Danone's low-fat yoghurt line.


Katy Askew | 1 Feb 2016

General Mills has been awarded a preliminary injunction that will halt Chobani's adverts contrasting the "natural" ingredients in its Simply 100 yoghurt against the "artificial" additives contained in Yoplait Greek 100 line. 


Hannah Abdulla | 25 Jan 2016

General Mills has added an oatmeal-based variant to its Plenti yoghurt line in the US.


Dean Best | 18 Jan 2016

General Mills said today (18 January) it will shut its plant in the English town of Berwick-upon-Tweed.


Dean Best | 15 Jan 2016

Diamond Foods, itself set to be sold to US snacks group Snyder's-Lance, this week took a stake in UK popcorn maker Metcalfe's Skinny. Our M&A pages featured a number of deals, including the move for Chinese dairy group Ambrosia by Irish co-op Ornua. At the ICR investment conference in Florida, the new owner of Green Giant, B&G Foods, said it was interested in more acquisitions in the frozen food sector, while Hain Celestial told delegates it could withstand greater competition in the US natural and organic sectors.


Hannah Abdulla | 15 Jan 2016

US group Hain Celestial this week cut its forecasts for annual sales and earnings amid pressure on its domestic business. The company's management also presented at the ICR investment conference, where it sought to be upbeat about Hain's prospects. Staying in the US, Danone warned it could pursue legal action over Chobani's "misleading and deceptive marketing" which targeted its Light & Fit brand. Elsewhere, Irish dairy co-op Ornua announced the acquisition of Chinese group Ambrosia. And we analysed General Mills' recent acquisitions of Brazilian yoghurt maker Carolina and US meat snacks firm Epic Provisions. Here is the week in quotes.


Katy Askew | 14 Jan 2016

US snack maker Rhythm Superfoods has secured a US$3m funding round, with a lead investment from 301 Inc, General Mills' business investment arm. 


Dean Best | 13 Jan 2016

B&G Foods is prepared to make more acquisitions in the frozen food sector, the US group's chief executive has said.


Katy Askew | 11 Jan 2016

Danone has indicated it will "pursue all available avenues" to block rival Chobani's "misleading and deceptive marketing" after the US group launched an advertising campaign that highlighted the use of sweeteners in the companies' products.


Hannah Abdulla | 8 Jan 2016

This week, in the US, Campbell Soup Co. announced it would back proposed plans for blanket GMO labelling in the country, while General Mills announced its second acquisition in recent weeks, this time of meat snacks firm Epic Provisions. The industry also reacted to the release of the new Dietary Guidelines for Americans. Elsewhere, Ukraine hit back on a product embargo enforced by Russia, Danish Crown said jobs could be lost in the UK and we spoke to Urban Fresh Foods about its sale to Lotus Bakeries.


Dean Best | 8 Jan 2016

General Mills this week announced another acquisition, following up its move for Brazilian yoghurt maker before Christmas with a deal for US meat snacks firm Epic Provisions. Ahead of the holiday period, speculation emerged UK company 2 Sisters Food Group was seeing what interest there is in the market for its biscuits unit Fox's, although the talk was cooled this week. Elsewhere, Danone said it would end production at two plants in Russia, PepsiCo was upbeat about the prospects for Doritos in India and the US reacted to the release of the latest Dietary Guidelines for Americans.


Hannah Abdulla | 6 Jan 2016

General Mills has snapped up US-based meat snacks company Epic Provisions, the group's second acquisition in two weeks.


Dean Best | 23 Dec 2015

General Mills has snapped up Brazilian yoghurt business Carolina Administracao e Participacoes Societarias.


Dean Best | 22 Dec 2015

General Mills is to launch US natural and organic brand Annie's into the country's yoghurt sector.


Dean Best | 21 Dec 2015

The creation of Kraft Heinz was the stand-out M&A story of the year, although there were plenty of other significant deals, including JBS's move for European meat group Moy Park, the sale of Quorn Foods to Philippines-based Monde Nissin and Nomad Foods' two transactions in European frozen food. Elsewhere, Nestle was rocked by the Maggi recall in India, while it and a number of other companies - including Hershey - suffered amid China's economic slowdown.


Dean Best | 18 Dec 2015

Belgium's Lotus Bakeries this week struck its second piece acquisition in the UK in four months, with a deal to buy Bear snacks owner Urban Fresh Foods. Our M&A pages also included news Fonterra is selling its Australian yoghurt business to Lactalis's Parmalat and Ornua is offloading US distribution asset DPI. Elsewhere, the Russian central bank said domestic producers had, in most categories, failed to meet the shortfall in production from Moscow's import restrictions on the west.


Dean Best | 17 Dec 2015

General Mills today (17 December) lowered its forecasts for annual sales and earnings on the back of lower sales in the second quarter, when the US group's domestic performance was subdued.


Dean Best | 16 Dec 2015

General Mills has revealed it has met its targets to cut sodium in the US in seven out of ten categories.


Hannah Abdulla | 3 Dec 2015

More than 30 US food companies including the likes of ConAgra Foods, Smucker, Kellogg and General Mills have signed up to SmartLabel technology, committing to being more transparent about the ingredients that go into their products.


Hannah Abdulla | 1 Dec 2015

General Mills is launching its Fibre One cereal brand in the UK with the launch of a range of snacks.


Katy Askew | 1 Dec 2015

J&J Snack Foods and General Mills announced a new partnership that will see the introduction of a new frozen dessert, Pillsbury Mini Pies, in the US.


Hannah Abdulla | 25 Nov 2015

General Mills has set a deadline of 2025 for its US business to only use cage-free eggs.

Latest blogs

Hannah Abdulla | 9 Jan 2015

There is speculation in the UK the Labour Party is planning a 9pm watershed on junk food advertising if it wins power at the country's General Election in May.


Hannah Abdulla | 5 Nov 2014

Nestle has secured prime-shelf space in the UK for its gluten-free cereal appeasing a growing army of gluten-free dieters.

Company research

General Mills, Inc. - Mergers & Acquisitions (M&A), Partnerships & Alliances and Investment Report

General Mills, Inc. - Mergers & Acquisitions (M&A), Partners

MarketLine's Company Mergers & Acquisitions (M&A), Partnerships & Alliances and Investments reports offer a comprehensive breakdown of the organic and inorganic growth activity undertaken by an organi...

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General Mills Inc in Packaged Food (USA)

General Mills Inc in Packaged Food (USA)

General Mills is focused on building its core brands through effective marketing, new product innovation and merchandising efforts....

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General Mills Inc in Packaged Food (World)

General Mills Inc in Packaged Food (World)

General Mills continues to record growth in packaged food sales although it faces stagnation in some of its core categories, such as breakfast cereals. It is also undermined by a geographic bias towar...

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