General Mills

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Latest Insights

US attitude to health, sustainability is changing

Some of the largest food manufacturers in the US have been sluggish to react to a consumer-led revolution around attitudes to health,wellnes...

Industry awaits WHO reply on beefed-up ad pledges

Companies including Nestle, General Mills and Mondelez International this week extended voluntary restrictions on how they market food to ch...

Viewpoint: US health food in play - at a price

General Mills' move for Annie's has further fuelled the belief US natural and organic food companies, including Hain Celestial and WhiteWave...

Focus: Gen Mills turns to M&A to bolster US ops

The US accounts for the bulk of General Mills' business and, with its operations at home under pressure, the food giant has got out the cheq...

Latest Interviews

SIAL 2014: Greek yoghurt firm Fage targets Europe 22 Oct 2014

Katy Askew

Greek dairy manufacturer Fage is eyeing growth in Europe as the Greek yoghurt craze in the US loses steam. Katy Askew caught up with the company at the SIAL exhibition in Paris to find out more.


Interview: Ben & Jerry's backs GMO labelling in US 24 Jun 2014

Katy Askew

Ben & Jerry's is supporting the campaign to introduce GMO labelling in the US. Unlike the majority of conventional US food manufacturers, the Unilever-owned ice cream maker is also throwing its weight behind the introduction of such legislation on a state-by-state basis. Katy Askew spoke to Ben & Jerry's social mission activism manager Chris Miller to find out more.

Latest News

Post issues warning over US cereal sector sales 25 Nov 2014

Dean Best

Post Holdings, the owner of US breakfast cereal brands Grape Nuts and Honey Bunches of Oats, said today (25 November) it is preparing for sales in the sector to decline again over the next 12 months.


Danone, General Mills, Chobani "mislead parents" 21 Nov 2014

Hannah Abdulla

Danone, General Mills and Chobani have been accused of "misleading parents" looking for healthier foods into buying yoghurts "loaded with sugar and containing a myriad of questionably safe artificial sweeteners, colours and emulsifiers".


Food industry quotes of week: BRF, UB, Raisio 21 Nov 2014

Hannah Abdulla

This week, we published interviews with senior executives from Brazilian food giant BRF as it embarks on international expansion. Elsewhere, staff at United Biscuits' Aintree factory in Liverpool pushed forward with strike action and Finnish group Raisio secured control of Benecol in the UK, Ireland and Belgium.


General Mills cuts sales, earnings forecasts 7 Nov 2014

Katy Askew

General Mills has lowered its forecasts for annual sales and earnings, blaming "continued weak food industry trends" in the US and "slowing growth" in key emerging markets.


General Mills to launch "Ancient Grains" Cheerios 27 Oct 2014

Dean Best

General Mills is looking to tap into consumer interest in the US in so-called "ancient grains" with an addition to its Cheerios range.

Latest blogs

Nestle gluten-free cereal gets prime shelf-space 5 Nov 2014

Hannah Abdulla

Nestle has secured prime-shelf space in the UK for its gluten-free cereal appeasing a growing army of gluten-free dieters.


Analysts call for PepsiCo to sell off Quaker 16 Oct 2014

Katy Askew

With sales under pressure and margins precarious, PepsiCo should sell off its Quaker North America business, Jefferies analysts argued today (16 October).

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