Fast-growing Indian consumer goods company Patanjali Ayurved was described this week as "the most disruptive force" in the country's FMCG market. Set up in 2006, Patanjali Ayurved's mix of food and personal care products, combined with its strategy of promoting the Ayurveda system of medicine, has enjoyed rapid growth - and the business has ambitious plans. Raghavendra Verma met Patanjali Ayurved managing director Acharya Balkrishna to find out more.
India's fast growing consumer goods company Patanjali Ayurved is launching a major international expansion initiative with plans to export products to China, Bangladesh and some African countries, just-food has been told.
India-based edible oil producer Ruchi Soya has announced a deal to refine and pack products for local FMCG group Patanjali Ayurved.
India-based edible oil producer Ruchi Soya has denied reports it has struck a co-branding and distribution deal with Patanjali Ayurved.
Fast-growing Indian consumer goods group Patanjali Ayurved is to appeal a fine for misbranding certain food products, managing director Acharya Balkrishna has told just-food.
Fast-growing Indian FMCG company Patanjali Ayurved is to expand its presence in the dairy sector through the launch of a liquid milk product.
Patanjali Ayurved, an India-based flour and noodles producer, has confirmed it plans to set up four plants across the country in the next two years in a bid to expand its reach.
- Why personalisation will take-off in US food
- US food next wave on display at Winter Fancy Food
- General Mills sales woes continue - analysis
- Comment: Meal kits in US - don't believe the hype
- Interview: Farmhouse Culture taps gut-health
- Kraft Heinz cuts jobs in US, Canada
- Post Holdings 'close to acquiring Weetabix'
- Mondelez set for union crosshairs next week
- Mondelez plays down impact of union action
- Recipe-kit firm HelloFresh launches into UK retail