
Background
Updated: 2nd November 2006
A paid message communicated through print, broadcast, or electronic media by industry, businesses and non-profit organizations such as governmental departments or consumer groups. Advertising is persuasive and informational and is designed to influence the purchasing behaviour and/or attitudes of the audience. Advertising is a marketing tool and may be used in combination with sales promotions and other forms of publicity generation.
This Market Review focuses on the five main sectors of the UK food market: meat and meat products; fish and fish products; fruit and vegetables; dairy products, eggs, oils and fats; and bread, cakes, ...
Baby Food in China 2008: A Market Analysis (download) (powerpoint)
This report reviews characteristics, trends and developments over the 2001 to 2007 period in the baby food market and industry of the People's Republic of China, and gives forecasts of market performa...
Frozen Food in China 2009: A Market Analysis (download)
Total sales of frozen foods in China increased in value to RMB94.7bn by 2008, rising in value by 140% over 2002. Frozen potato products were the fastest growing sector, but from a very low base. The l...