
Background
Updated: 3rd May 2005
With 2004 sales of almost US$10bn, Kellogg Company is the world's largest producer of cereal. The company also produces convenience foods, including cookies, crackers, toaster pastries, cereal bars, frozen waffles, meat alternatives, pie crusts, and ice cream cones. The company's brands include Kellogg's, Keebler, Pop-Tarts, Eggo, Cheez-It, Nutri-Grain, Rice Krispies, Murray, Austin, Morningstar Farms, Famous Amos, Carr's, and Kashi. Kellogg products are manufactured in 17 countries and marketed in more than 180 countries around the world.
Associated links:
http://www.kelloggcompany.com/
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