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UK: Mars drops ethnic cuisine brand PurAsia 

Mars, the US-based food giant, has dropped Asian cuisine brand PurAsia after little over a year on the UK market.

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3 weeks ago
by Article comment

RE: UK: Mars drops ethnic cuisine brand PurAsia 

Not desperately surprised. It seemed like a funny launch at the time. Compare my comments (and those of my anonymous Martian friend) of July last year.

(I wish I could predict a rip-roaring success one day as well. Ho-hum...)

3 weeks ago
by TheFoodAnalyst.com

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