US premium chocolate heating up

Nestlé, one of the giants of the world's chocolate scene, has set its sights on the premium end of the market. The appetite for posh chocs is growing in the West, not least in the US, one of the company's target markets. But has Nestlé left it too late to be successful Stateside? Dean Best reports.

Nestlé faces a fight for US chocolate lovers

18 April 2008

Nestlé, one of the giants of the world's chocolate scene, has set its sights on the premium end of the market. The appetite for posh chocs is growing in the West, not least in the US, one of the company's target markets. But has Nestlé left it too late to be successful Stateside? Dean Best reports.

SWITZ: Nestlé plans “super-premium” chocolates

18 April 2008

Nestlé has indicated its intention to enter the premium chocolate market with the launch of a swathe of upmarket products that are currently under development.

SWITZ: Lindt unveils US$760m warchest as profits jump

18 March 2008

Lindt & Sprüngli, the Swiss chocolate maker, is to invest over CHF750m (US$760.1m) in the business over the next three years to shield itself against the weak dollar.

US: Starbucks, Hershey launch chocolate range

4 March 2008

Coffee retailing giant Starbucks has joined forces with US confectionery group Hershey to launch a range of "artisan-style" coffee and tea flavoured chocolates.

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