CARBON FOOTPRINTING VERSUS LABELLING

24 August 2007| Source: 17th October - Daventry - Northants, Food & Drink Industry Summit

Wednesday 17th October
Carbon Footprinting Versus Labelling - Food Industry Summit

If, like many FDIN members, you feel very confused about the carbon footprinting versus carbon labelling debate, I really recommend you come to our Carbon Footprinting Versus Labelling - Food Industry Summit on Wednesday 17th October to hear from the experts what the issues are and, more importantly, the proposed solutions. Also we're accepting questions in advance on this one so you can get more involved if you want to.

The two big questions are:

Firstly footprinting. What is to be the approved method of measurement for plough to store Greenhouse Gasses?

Secondly labelling. Are accurate and meaningful labelling and other forms of carbon display possible and if they are how do we avoid confusing the consumer?

The key players now are DEFRA, The Carbon Trust and The BSI. In case you missed it here is the press release which explains the new relationship. They will be updating us on their latest thinking and proposed plans at the summit
(http://www.defra.gov.uk/news/2007/070530a.htm).

Professor Alan Knight OBE, our government's appointed Sustainability Commissioner, has agreed to Chair this important summit and I'm sure he will make sure no issues are swept under the carpet.
(http://www.sd-commission.org.uk/pages/commissioners.html)

Plus Rowland Hill, Sustainability Guru at M & S, will take us through their "Plan A Because there is no plan B", and we'll hear from Simon Aumonier on the challenges from a major sustainability consultancy point of view. Plus other important case studies to be confirmed.

And DEFRA will be taking us through their latest consumer research which is a really robust piece of work costing £50k and was conducted for them by Opinion Leader Research.

AGENDA

THE BIG DEBATE.
Professor Alan Knight OBE, Commissioner, The Sustainability Commission.
• Yes to carbon footprinting, not sure to carbon labelling.
• Lessons from other labelling schemes.
• What about poverty and finite limits?
• What the Food Industry Champion Groups (FISS) have said.
• Just what will more sustainable food look like?

STANDARDS AND THEIR ROLE IN THE CARBON DEBATE.
Anne Hayes, Head Of Market Development - Sustainability - BSI British Standards.
• BSI British Standards and its role as NAB.
• Standardisation and its benefits.
• PAS process with particular reference to PAS 2050.
• Specification for the measurement of the embodied greenhouse gas emissions in products and services.

REDUCING THE CLIMATE CHANGE IMPACT OF EVERYTHING WE BUY.
Euan Murray, Strategy Manager, The Carbon Trust.
• The work of the Carbon Trust.
• Supply chain analysis and product carbon footprinting.
• Emergence of "The Low Carbon Consumer".
• Methodology, standardisation BSI & Defra.
• Labelling - consumer choice and reward.

SELLING SUSTAINABILITY.
Rowland Hill, Corporate Social Responsibility / Sustainability Manager. Marks & Spencer.
• Consumer understanding and expectations on sustainable developmen.
• The retail industry's response to date.
• M & S Activities to date.
• M & S Plan A commitments (with an emphasis on the Climate change elements).
• Likely future developments.

CONSUMERS' UNDERSTANDING OF SUSTAINABILITY AND CARBON.
Debrief on DEFRA focus groups run in Spring 2007 (Will be made available at the summit).
• Research design & Segmentation.
• Attitudes towards sustainability generally.
• Understanding of carbon issues specifically.
• Government responsibilities.
• Individual actions.
• Food industry's role.

METHODOLOGICAL APPROACHES, CHALLENGES AND OPPORTUNITIES IN FOOTPRINTING.
Simon Aumonier, Leading Partner, Product Stewardship, ERM.
• What does a carbon footprint attempt to measure and report?
• How do we go about footprinting? What methods already exist?
• Sources of uncertainty with food and drink footprints.
• What resolution is fit for purpose? Informing and discriminating.
• Data and assumptions.
• Beyond carbon?

PLUS

* Three case studies to share the experience of actually footprinting and labelling products.
Pepsico Walkers Crisps.
Innocent Smoothies.

AS WELL AS

* Three table team brainstormings so you can work with peers on how to take forward your new ideas.
* Buffet lunch.
* Full written documentation and website downloads.
* End of the day Q & A ... a chance to pose your questions to the panel of experts.

AND : There will be a chance to win a Magnum of Bolly!

Date & Time:
Doors open for early birds: 8:00 am.
Breakfast for all: 8:30 am.
Seminar begins: 9:10 am.
Coffee/Buffet Lunch/Tea: TBC
Conference finishes: 4:45 pm latest.


Price:
Price: £375 + VAT. Don't let the low price deceive you. We're a non-commercial trade association and you won't find better value than this anywhere.

Booking form http://www.fdin.co.uk/seminars/cfvl_justfood.html

For more information:
Visit: http://www.fdin.co.uk/seminars/cfvl_justfood.html
Contact: Jeffrey Hyman

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