The just-food interview - Patrick Coveney, Greencore
By Dean Best | 26 November 2009
Greencore is a private-label giant with a business that spans from sandwiches to sauces and from pickles to puddings. However, with operations centred on convenience, the last year has been a tricky one for the Ireland-based group and its chief executive Patrick Coveney. In this month's just-food interview, Dean Best spoke with Coveney to find out how Greencore had navigated the downturn and what plans they have for the US - a fledgling but key market for the business.
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Greencore is a private-label giant with a business that spans from sandwiches to sauces and from pickles to puddings. However, with operations centred on convenience, the last year has been a tricky one for the Ireland-based group and its chief executive Patrick Coveney. In this month's just-food interview, Dean Best spoke with Coveney to find out how Greencore had navigated the downturn and what plans they have for the US - a fledgling but key market for the business.
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