The Soulfull Project is a US brand that wants to tackle the issue of food insecurity in the country, while also meeting the need for people to eat healthy, nutritious food. The concept was developed by four Campbell Soup Co. employees and the group operates as an independent subsidiary of the US food giant. Katy Askew spoke to founders Megan Shea, head of business and operations, and Chip Heim, head of marketing, to learn more about the group's objectives and its ambition to build scale.