The just-food management briefing - private label
By International News Services | 7 July 2010
The economic downturn has led consumers to turn to private label for greater value. Own label has been a significant sector in Europe for decades but US consumers are now looking to store brands more regularly - and emerging markets are starting to catch on, too.
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The economic downturn has led consumers to turn to private label for greater value. Own label has been a significant sector in Europe for decades but US consumers are now looking to store brands more regularly - and emerging markets are starting to catch on, too.

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