China Paddy and Rice Processing Industry Report, 2011-2012
In consideration of Wanfu Biotechnology’s first-mover advantage, enterprises represented by Yihai Kerry Group and COFCO Rice Division depend on their scale advantage as well as existing brands and channels to set foot in the paddy and rice processing industry. Such enterprises are dominant producers of small packing polished rice, while the sales volume of small packing polished rice accounts for less than 10% of the rice consumption in China at present. As people pay more and more attention to the nutritional and healthcare function of rice, these enterprises will see a promising market development prospect. However, Beidahuang and Jinjian, also being producers of small packing polished rice, have relatively low profitability due to regional and production scale restrictions.
Representative enterprises in the third mode and the fourth mode, such as Shanghai Rong Xuan Hang and Wuhan Jiabao, only focus on the development of rice albumen powder, rice starch sugar and the like in the industry chain. In spite of small number of product categories, they also see huge development potential owing to relatively higher technical barriers and prosperous market demand. Taking rice starch sugar product as an example, it is gradually replacing cane sugar featured with insufficient quantity and high price due to its low cost and sufficient raw materials; and its output is expected to reach 1.7 million tons in 2013 in China, and its proportion in the total output of starch sugar will rise to 14.2% from 12.8% in 2006.
China Paddy and Rice Processing Industry Report, 2011-2012 by ResearchInChina mainly covers the followings:
Development environment, industry scale and development trend of paddy and rice processing industry in China
Supply and demand of upstream raw materials and downstream deep processing products in Chinese paddy and rice processing industry
Major operating modes of paddy and rice processing enterprises in China and development of representative enterprises, comprising overall operation, production capacity, output and development strategies, etc.
Forecast of the development trend of paddy & rice processing companies and the whole Chinese paddy and rice processing industry
Table of contents
1.1 Industry Definition and Product Classification
1.2 Industry Characteristics
1.3 Industrial Policy
2. Supply and Demand of Paddy and Rice Processing Industry
2.1 Supply and Demand of Paddy and Rice
2.2 Supply and Demand of Deep Processing Products
2.2.1 Small Packing Polished Rice
2.2.2 Rice Starch Sugar
2.2.3 Rice Albumen Powder
2.2.4 Rice Bran Oil
2.3 Import and Export of Rice
3. Characteristics of Paddy and Rice Processing Industry in China
3.1 Scale Characteristics of Enterprises
3.2 Regional Characteristics of Enterprises
3.3 Operating Modes of Enterprises
4. Key Enterprises
4.1 Mode 1
4.1.1 COFCO Rice Division
4.1.2 Liaoning Sinopaddy Co., Ltd.
4.1.3 Heilongjiang Beidahuang Rice Industry Group Co., Ltd.
4.1.4 Yihai (Jiamusi) Grains and Oils Industries Company Limited
4.1.5 Cereal & Oils Corporation of Zhangshu, Jiangxi Province
4.2 Mode 2
4.2.1 Hunan Jinjian Cereals Industry Co., Ltd.
4.2.2 Hubei Fuwa Group Co., Ltd.
4.2.3 Anhui Jiaxian Rice Group Co., Ltd.
4.3 Mode 3
4.3.1 Shanghai Rong Xuan Hang Commercial Trade Co., Ltd.
4.4 Mode 4
4.4.1 Wuhan Jiabao Sugar Co., Ltd.
4.4.2 Guangzhou Shuangqiao Co., Ltd.
4.5 Mode 5
4.5.1 Wanfu Biotechnology (Hunan) Agricultural Development Co., ltd.
4.5.2 Jiangxi Jinjia Grains Co., Ltd.
4.5.3 SINOGRAIN Sanhe Rice Co., Ltd.
5. Summary and Forecast
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