Confectionery market in the Greece - Product Launch Almanac 2010

OVERVIEW
Catalyst
Summary

EXECUTIVE SUMMARY
111 product SKUs launched in the Greek Confectionery market
Chocolate is the leading category in Greek Confectionery market
Kraft is the leading manufacturer in terms of new confectionery products SKUs in Greece
Wrappers was the dominant packing type in the new products launched in Greek Confectionery market
Majority of the products launched in the confectionery market used Plastic as the package material

INTRODUCTION
How to use this report
Disclaimer
Market definition

CONFECTIONERY MARKET OVERVIEW
Market value, 2004–09
Market value forecast to 2014

CONFECTIONERY PRODUCT ANALYSIS
New product SKUs by category
New product SKUs by manufacturer
New products by package type
New product by package material

DETAILED PRODUCT DESCRIPTIONS

APPENDIX
Further reading
Datamonitor consulting
How to contact experts in your industry

LIST OF FIGURES
Figure 1: Confectionery, Greece, market value by category ($m), 2004–09
Figure 2: Confectionery, Greece, market value by category ($m), 2009–14
Figure 3: Confectionery, Greece, new product SKUs by category , Oct 2009 – Sep 2010
Figure 4: Confectionery, Greece, new product SKUs by manufacturer, Oct 2009 – Sep 2010
Figure 5: Confectionery, Greece, new product by package type, Oct 2009 – Sep 2010
Figure 6: Confectionery, Greece, new product by package material, Oct 2009 – Sep 2010

LIST OF TABLES
Table 1: Confectionery category definitions
Table 2: Confectionery, Greece, market value by category ($m), 2004–09
Table 3: Confectionery, Greece, market value by category ($m), 2009–14
Table 4: Confectionery, Greece, new product SKUs by category, Oct 2009 – Sep 2010
Table 5: Confectionery, Greece, new product SKUs by manufacturer, Oct 2009 – Sep 2010
Table 6: Confectionery, Greece, new product by package type, Oct 2009 – Sep 2010
Table 7: Confectionery, Greece, new product by package material, Oct 2009 – Sep 2010
Table 8: Bubbaloo - Tsichlofouska - Magic
Table 9: Wrigley's 5 - Sugarfree Chewing Gum - Turbulence
Table 10: Carrefour - Sokolatakia me Epikalipsi Sokolata Galaktos - Gemisi Praline Fountoukiou; Gemisi Praline Fountoukiou kai Dimitriaka
Table 11: Carrefour - Sokolatenia Mpara - Gemisi Karida; Gemisi Krema Karamela; Gemisi Krema Karamela kai Fistikia
Table 12: Trident Splash - Tsichles Horis Zachari - Tropical Ananas
Table 13: Trident Fruit - Tischles Horis Zachari - Summer Cocktail
Table 14: I Love Lacta - Sokolatinia - Fraoula
Table 15: Choco Bistro - Chocolates - Choco-Splitter Selection; Knusper Selection
Table 16: Wrigley's Orbit - Tsichles Horis Zachari - Raspberry Blackcurrant Grapefruit
Table 17: Mentos - Pure Fresh Chewing Gum - Mint; Wintergreen; Pure White Chewing Gum - White Mint
Table 18: Choco Time Disney - Jelly Candies - Cars; Hannah Montana; Mickey Mouse; Princess
Table 19: Bebeto - Sour Sticks - Cola; Strawberry
Table 20: Mars Delight - Wafer Bar
Table 21: Trident Senses - Sugar Free Chewing Gum - Sweet Mint
Table 22: Vivident Twin - Sugarfree Chewing Gum - Menthol Mint
Table 23: Dentyne Ice - Sugar Free Chewing Gum - Peppermint
Table 24: Ion Chokofreta - Gofreta Sokolatas Galaktos - Fraoula
Table 25: Ion - Milk Chocolate Bar - Caramel
Table 26: Lacta Lov' It - Chocolate Bar - Waffle 'n' Praline
Table 27: M&M's - Limited Edition Candy - Choco; Peanut
Table 28: Vivident Fruit Journey Twin - Sugarfree Chewing Gum - Watermelon Acai Berry; Watermelon Menthol; Watermelon Mint
Table 29: Trident Senses - Sugar Free Chewing Gum - Lemon Mystery; Mint Mystery
Table 30: Bingo Koukou Roukou - Gofreta Sandwich
Table 31: Prickel Pit - Brause Bonbons
Table 32: Zitro - Zitronen Bonbon
Table 33: Pfeffi Pfeffilinge - Bonbons - Himbeer Pfefferminz; Pfefferminz
Table 34: Active Pit Active Energie - Traubenzucker Bonbons - Ananas Himbeer
Table 35: Pfeffi - Pfefferminz Bonbon
Table 36: Vergani Bonny - Torroncini Morbidi - Ricoperti di Puro Cioccolato Fondente e Bianco
Table 37: Vergani Chocolate - Creme Liqueur Cioccolatini Fondenti Assortiti - Ripieni di Creme Alcoliche in Scatola Regalo
Table 38: Vergani - Cioccolatini Oriental Fusion - Scatola Regalo
Table 39: Bat' Gum Fizz - Gemisti Tsichlofouska - Fraoulas; Kolas
Table 40: Trident Mix - Tsichla Xoris Zachari - Fraoula; Milo
Table 41: Fin Carre - Milk Chocolate with Crisped Rice
Table 42: Palace - Belgian Chocolate Assortment
Table 43: Vergani Chocolate - Praline di Puro Cioccolato - al Latte con Crema di Sambuca
Table 44: Vergani Chocolate - Cioccolato Monorigine - in Pochette Golden Star
Table 45: A. Samouri - Sokolata Troufa Igeias
Table 46: Bingo Serenata Double - Gofreta
Table 47: Delafaille - Mini Choc's - Coffee; Milk; Noir; Praline
Table 48: Carrefour Kids - Mini-Barres Chocolat
Table 49: Jotis Sweet & Balance - Sokolate me Glikantika
Table 50: V6 Origins - Sugarfree Gum - Natural Mint Flavorings Green Tea Extract; Natural Orange Mandarin Flavourings Green Tea Extract
Table 51: Nestle Kit Kat - Wafer Bar
Table 52: Fun - Milk Chocolate
Table 53: Carrefour - Chocolate - Mix
Table 54: Carrefour - Mini Sokolata - Galaktos; Mauri
Table 55: Dentyne Cocktail - Chewing Gum - Frozen Daiquiri
Table 56: Ion - Sokolata Igeias me Mastiha Chios
Table 57: Nestle Kit Kat - Candy Bar - Hazelnut Cream
Table 58: Chupa Chups - Milky Lollipops
Table 59: Papadopoulos Specialites Capriccio - Gourmet Bites - Amygdala Mavri Sokolata; Amygdala Sokolata Galaktos; Croquant Fountoukiou Krema Pralinas; Exotiki Karida; Fountaoukia Mavri Sokolata; Mavri Sokolata Sokolata Galaktos; Pralina Amygdalou Sokolata Galaktos
Table 60: Pavlidis Aroma Ellados - Sokolata Galaktos - Karamelomena Amygdala; Kavourdismeno Sousami; Meli Amygdala
Table 61: Pavlidis Gemisti - Cream-Filled Milk Chocolate - Achladi
Table 62: Lacta - Sokolata Galaktos - Karamela
Table 63: Carrefour Discount - Chocolat Blanc; Chocolat Lait; Chocolat Lait Noisette; Chocolat Lait Riz
Table 64: Kinder Ekplixi Asterix - Chocolate Egg
Table 65: Halls Coolwave - Sugarfree Lozenges - Lemon; Spearmint; Strawberry
Table 66: Nestle Kit Kat Pop Choc - Chocolate Candy
Table 67: Lavdas Bio Herbs - Karameles me Biologiki Zachari - Mandarini
Table 68: Wrigley's 5 - Chewing Gum - Cobalt; Electro; Pulse
Table 69: Valentino Cargo - Assorted Chocolates - 180g; 300g; 395g
Table 70: Mentos Aqua Kiss - Sugarfree Chewing Gum - Cranberry
Table 71: Lolicon Lov - Lollipop - Apricot; Cherry; Strawberry

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