Dairy NPD and Successes
Innovation in dairy is crucial. Being one of the largest, most competitive sectors in the entire food industry, effective NPD is a clear gateway to success. This conference presentation, delivered by Datamonitor at NPD Dairy 2012, assesses the relative strength of trends in dairy using Datamonitor's TrendSights framework, and highlights on-trend innovation and success stories to learn from.
- Assess the relative strength of mega-trends in the dairy market using Datamonitor's TrendSights framework.
- Witness on-trend innovation from across the globe.
- Learn from success stories within the dairy industry.
Datamonitor uses its TrendSights framework to assess the relevance of the eight key mega-trends in today's FMCG landscape to the dairy market. It then uses these mega-trends to highlight innovative new products to act as inspirational thought-starters for industry players.
- What are the key trends in dairy?
- How strong are the trends within dairy?
- What are the innovative new products in the dairy industry?
- What are some of the more successful recent product launches in the dairy category and why did they achieve this success?
Table of contents
This product has been designed for delivery in a slide pack format (ppt).
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