Direct Selling in Argentina
Report description
Direct sales performed well in Argentina during 2011 as the category reaped the benefits of skyrocketing inflation. Direct sellers have a competitive advantage over other retails as they offer products at much lower prices than store-based retailers. Although store-based retailers offer a wider range of discounts and often offer interest-free financing, direct selling agents bring added convenience to the shopping experience and are able to operate under lower overheads.
Euromonitor International's Direct Selling in Argentina report offers insight into key trends and developments driving the industry. The report examines all retail channels to provide sector insight. Channels include hypermarkets, supermarkets, discounters, convenience stores, mixed retailers, health and beauty retailers, clothing and footwear retailers, furniture and furnishing stores, DIY and hardware stores, durable goods retailers, leisure and personal goods retailers. There are profiles of leading retailers, with analysis of their performance and the challenges they face. There is also analysis of non-store retailing: vending; homeshopping; internet retailing; direct selling, as available.
Product coverage: Apparel Direct Selling, Apparel Homeshopping, Apparel Internet Retailing, Beauty and Personal Care Direct Selling, Beauty and Personal Care Homeshopping, Beauty and Personal Care Internet Retailing, Consumer Appliances Direct Selling, Consumer Appliances Homeshopping, Consumer Appliances Internet Retailing, Consumer Electronics and Video Games Hardware Direct Selling, Consumer Electronics and Video Games Hardware Homeshopping, Consumer Electronics and Video Games Hardware Internet Retailing, Consumer Healthcare Direct Selling, Consumer Healthcare Homeshopping, Consumer Healthcare Internet Retailing, DIY and Gardening Direct Selling, DIY and Gardening Homeshopping, DIY and Gardening Internet Retailing, Food and Drink Direct Selling, Food and Drink Homeshopping, Food and Drink Internet Retailing, Home Care Direct Selling, Home Care Homeshopping, Home Care Internet Retailing, Housewares and Home Furnishings Direct Selling, Housewares and Home Furnishings Homeshopping, Housewares and Home Furnishings Internet Retailing, Media Products Direct Selling, Media Products Homeshopping, Media Products Internet Retailing, Other Direct Selling, Other Homeshopping, Other Internet Retailing, Other Products Vending, Packaged Drinks Vending, Packaged Foods Vending, Personal Hygiene Products Vending, Tobacco Products Vending, Toys and Games Direct Selling, Toys and Games Homeshopping, Toys and Games Internet Retailing, Toys and Games Vending, Unpackaged Drinks Vending.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?- Get a detailed picture of the Direct Selling market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 30 years experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago and Sydney and a network of over 600 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.
Table of contents
Trends
Competitive Landscape
Prospects
Channel Data
Table 1 Direct Selling by Category: Value 2006-2011
Table 2 Direct Selling by Category: % Value Growth 2006-2011
Table 3 Direct Selling Company Shares by Value 2007-2011
Table 4 Direct Selling Brand Shares by Value 2008-2011
Table 5 Direct Selling Forecasts by Category: Value 2011-2016
Table 6 Direct Selling Forecasts by Category: % Value Growth 2011-2016
Cosméticos Avon Saci in Retailing (argentina)
Strategic Direction
Key Facts
Summary 1 Cosméticos Avon SACI: Key Facts
Summary 2 Cosméticos Avon SACI: Operational Indicators
Internet Strategy
Company Background
Competitive Positioning
Summary 3 Cosmeticos Avon SACI: Competitive Position 2011
Executive Summary
Favourable Economic Results Boost Retailing in Argentina During 2011
Consumption Through Non-grocery Retail Channels Increases
Inflation Threatens To Reduce the Level of Retail Consumption
Strong Pressure To Offer Discounted Prices Driven by Store-based Retailers
Slower Growth Projected for Retailing in Argentina During 2012
Key Trends and Developments
2010 Economy Expansion Driven by Strong Consumer Spending
Rising Inflation Threatens the Industry
Informal Retailing Grows As 'la Salada' Becomes More Popular
Strong Growth in Internet Retailing in Argentina's Main Urban Areas
Private Label Consumption Loses Ground Against Pirated Products Sold Through Informal Retailing
Market Indicators
Table 7 Employment in Retailing 2006-2011
Market Data
Table 8 Sales in Retailing by Category: Value 2006-2011
Table 9 Sales in Retailing by Category: % Value Growth 2006-2011
Table 10 Sales in Retailing by Grocery vs Non-Grocery 2006-2011
Table 11 Sales in Store-Based Retailing by Category: Value 2006-2011
Table 12 Sales in Store-Based Retailing by Category: % Value Growth 2006-2011
Table 13 Sales in Non-Grocery Retailers by Category: Value 2006-2011
Table 14 Sales in Non-Grocery Retailers by Category: % Value Growth 2006-2011
Table 15 Sales in Non-store Retailing by Category: Value 2006-2011
Table 16 Sales in Non-store Retailing by Category: % Value Growth 2006-2011
Table 17 Retailing Company Shares: % Value 2007-2011
Table 18 Retailing Brand Shares: % Value 2008-2011
Table 19 Store-Based Retailing Company Shares: % Value 2007-2011
Table 20 Store-Based Retailing Brand Shares: % Value 2008-2011
Table 21 Non-Grocery Retailers Company Shares: % Value 2007-2011
Table 22 Non-Grocery Retailers Brand Shares: % Value 2008-2011
Table 23 Non-store Retailing Company Shares: % Value 2007-2011
Table 24 Non-store Retailing Brand Shares: % Value 2008-2011
Table 25 Forecast Sales in Retailing by Category: Value 2011-2016
Table 26 Forecast Sales in Retailing by Category: % Value Growth 2011-2016
Table 27 Forecast Sales in Store-Based Retailing by Category: Value 2011-2016
Table 28 Forecast Sales in Store-Based Retailing by Category: % Value Growth 2011-2016
Table 29 Forecast Sales in Non-Grocery Retailers by Category: Value 2011-2016
Table 30 Forecast Sales in Non-Grocery Retailers by Category: % Value Growth 2011-2016
Table 31 Forecast Sales in Non-store Retailing by Category: Value 2011-2016
Table 32 Forecast Sales in Non-store Retailing by Category: % Value Growth 2011-2016
Appendix
Operating Environment
Cash and Carry
Table 33 Cash and Carry: Sales Value 2006-2011
Table 34 Cash and Carry: Sales by National Brand Owner: Sales Value 2008-2011
Table 35 Cash and Carry: Number of Outlets by National Brand Owner: 2008-2011
Definitions
Summary 4 Research Sources
Related market research by market
Argentina (in South America)
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