Fruits in Italy
In 2010, fresh fruits consumption ceased to grow as a result of ongoing financial uncertainty for many Italian consumers and rising retail prices.
Euromonitor International's Fruits in Italy report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data in volume terms 2007-2011, allowing you to identify the sectors driving growth. It offers strategic analysis of key factors influencing the market – be they new product developments, consumption patterns and distribution data. Forecasts to 2016 illustrate how the market is set to change.
Product coverage: Apples, Banana, Cherries, Cranberries/Blueberries, Grapefruit/Pomelo, Grapes, Lemon and Limes, Oranges, Tangerines and Mandarins, Other Fruits, Peaches/Nectarines, Pears/Quinces, Pineapple, Plums/Sloes, Strawberries.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.Why buy this report?
- Get a detailed picture of the Fruits market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 30 years experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago and Sydney and a network of over 600 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.
Table of contents
Table 1 Sales of Fruits by Category: Total Volume 2005-2010
Table 2 Sales of Fruits by Category: % Total Volume Growth 2005-2010
Table 3 Sales of Fruits by Distribution Format: % Total Volume Analysis 2005-2010
Table 4 Forecast Sales of Fruits by Category: Total Volume 2010-2015
Table 5 Forecast Sales of Fruits by Category: % Total Volume Growth 2010-2015
Poor Performance Due To Economic Difficulties in 2010
Larger Retailers Win Urban Consumers, But Independents Remain Important
Demand for Convenience Set To Further Impact Fresh Food
Key Trends and Developments
Poor Economy Prompts Consumers To Chose Processed Food Over Fresh
Processed Food Poses A Greater Threat As the Consumer Profile Changes
Table 6 Sales of Fresh Food by Category: Total Volume 2005-2010
Table 7 Sales of Fresh Food by Category: % Total Volume Growth 2005-2010
Table 8 Sales of Fresh Food by Distribution Format: % Total Volume Analysis 2005-2010
Table 9 Sales of Fresh Food by Distribution Format: % Retail Volume Analysis 2005-2010
Table 10 Forecast Sales of Fresh Food by Category: Total Volume 2010-2015
Table 11 Forecast Sales of Fresh Food by Category: % Total Volume Growth 2010-2015
Summary 1 Research Sources
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