Internet Retailing in Finland
Report description
Internet retailing posted current value growth of 11% in 2012 as the channel reached sales worth €3.2 billion. In 2011 and 2012, many new companies entered the channel as online shopping increased in popularity in Finland. Leading store-based companies continued to expand their businesses online, which was welcomed by consumers who know and trust these well-known names. Not only was their existing popularity an advantage, but so were their loyalty schemes and their knowledge of Finnish consumer...
Euromonitor International's Internet Retailing in Finland report offers insight into key trends and developments driving the industry. The report examines all retail channels to provide sector insight. Channels include hypermarkets, supermarkets, discounters, convenience stores, mixed retailers, health and beauty retailers, clothing and footwear retailers, furniture and furnishing stores, DIY and hardware stores, durable goods retailers, leisure and personal goods retailers. There are profiles of leading retailers, with analysis of their performance and the challenges they face. There is also analysis of non-store retailing: vending; homeshopping; internet retailing; direct selling, as available.
Product coverage: Apparel Internet Retailing, Beauty and Personal Care Internet Retailing, Consumer Appliances Internet Retailing, Consumer Electronics and Video Games Hardware Internet Retailing, Consumer Healthcare Internet Retailing, Food and Drink Internet Retailing, Furniture and Homewares Internet Retailing, Home Care Internet Retailing, Home Improvement and Gardening Internet Retailing, Media Products Internet Retailing, Other Internet Retailing, Toys and Games Internet Retailing.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?- Get a detailed picture of the Internet Retailing market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.
Table of contents
INTERNET RETAILING IN FINLAND
Euromonitor International
March 2013
LIST OF CONTENTS AND TABLES
Headlines
Trends
Competitive Landscape
Prospects
Channel Data
Table 1 Internet Retailing by Channel: Value 2007-2012
Table 2 Internet Retailing by Channel: % Value Growth 2007-2012
Table 3 Internet Retailing Company Shares: % Value 2008-2012
Table 4 Internet Retailing Brand Shares: % Value 2009-2012
Table 5 Internet Retailing Forecasts by Channel: Value 2012-2017
Table 6 Internet Retailing Forecasts by Channel: % Value Growth 2012-2017
Ikea Suomi Oy in Retailing (finland)
Strategic Direction
Key Facts
Summary 1 IKEA Suomi Oy: Key Facts
Summary 2 IKEA Suomi Oy: Operational Indicators
Internet Strategy
Summary 3 IKEA Suomi Oy: Share of Sales Generated by Internet Retailing
Company Background
Private Label
Competitive Positioning
Summary 4 IKEA Suomi Oy: Competitive Position 2012
Kesko Oyj in Retailing (finland)
Strategic Direction
Key Facts
Summary 5 Kesko Oyj: Key Facts
Summary 6 Kesko Oyj: Operational Indicators
Internet Strategy
Summary 7 Kesko Oyj: Share of Sales Generated by Internet Retailing
Company Background
Private Label
Summary 8 Kesko Oyj: Private Label Portfolio
Competitive Positioning
Summary 9 Kesko Oyj: Competitive Position 2012
Rautakirja Oy in Retailing (finland)
Strategic Direction
Key Facts
Summary 10 Rautakirja Oy: Key Facts
Summary 11 Rautakirja Oy: Operational Indicators
Internet Strategy
Summary 12 Rautakirja Oy: Share of Sales Generated by Internet Retailing
Company Background
Private Label
Summary 13 Rautakirja Oy: Private Label Portfolio
Competitive Positioning
Summary 14 Rautakirja Oy: Competitive Position 2012
S Group in Retailing (finland)
Strategic Direction
Key Facts
Summary 15 S Group: Key Facts
Summary 16 S Group: Operational Indicators
Internet Strategy
Summary 17 S Group: Share of Sales Generated by Internet Retailing
Company Background
Private Label
Summary 18 S Group: Private Label Portfolio
Competitive Positioning
Summary 19 S Group: Competitive Position 2012
Stockmann Oyj Abp in Retailing (finland)
Strategic Direction
Key Facts
Summary 20 Stockmann Oyj Abp: Key Facts
Summary 21 Stockmann Oyj Abp: Operational Indicators
Internet Strategy
Summary 22 Stockmann Oyj Abp: Share of Sales Generated by Internet Retailing
Company Background
Private Label
Summary 23 Stockmann Oyj Abp: Private Label Portfolio
Competitive Positioning
Summary 24 Stockmann Oyj Abp: Competitive Position 2012
Tokmanni Oy in Retailing (finland)
Strategic Direction
Key Facts
Summary 25 Tokmanni Oy: Key Facts
Summary 26 Tokmanni Oy: Operational Indicators
Internet Strategy
Summary 27 Tokmanni Oy: Share of Sales Generated by Internet Retailing
Company Background
Private Label
Summary 28 Tokmanni Oy Private Label Portfolio
Competitive Positioning
Summary 29 Tokmanni Oy: Competitive Position 2012
Yliopiston Apteekki Oy in Retailing (finland)
Strategic Direction
Key Facts
Summary 30 Yliopiston Apteekki Oy: Key Facts
Summary 31 Yliopiston Apteekki Oy: Operational Indicators
Internet Strategy
Summary 32 Yliopiston Apteekki Oy: Share of Sales Generated by Internet Retailing
Company Background
Private Label
Summary 33 Yliopiston Apteekki Oy: Private Label Portfolio
Competitive Positioning
Summary 34 Yliopiston Apteekki Oy: Competitive Position 2012
Executive Summary
Positive Growth Despite Economic Challenges
Finnish Retailers Jump on the Internet Retailing Bandwagon
Hypermarkets Drive Grocery Retail Sales Towards the Level of Non-grocery Sales
Positive Growth in Sight
Key Trends and Developments
Economic Conditions
Internet Retailing Conquering the Market
Government Regulation: Longer Shopping Hours and More Freedom for Online Chemists
Private Label Expands and Sophisticated Products Find Success
Consumer Patterns Also Dependent on Demographic Changes
Loyalty Programmes Going Strong in Finland
Market Indicators
Table 7 Employment in Retailing 2007-2012
Market Data
Table 8 Sales in Retailing by Channel: Value 2007-2012
Table 9 Sales in Retailing by Channel: % Value Growth 2007-2012
Table 10 Sales in Store-Based Retailing by Channel: Value 2007-2012
Table 11 Store-Based Retailing Outlets by Channel: Units 2007-2012
Table 12 Sales in Store-Based Retailing by Channel: % Value Growth 2007-2012
Table 13 Store-Based Retailing Outlets by Channel: % Unit Growth 2007-2012
Table 14 Sales in Non-store Retailing by Channel: Value 2007-2012
Table 15 Sales in Non-store Retailing by Channel: % Value Growth 2007-2012
Table 16 Sales in Retailing by Grocery vs Non-Grocery: 2007-2012
Table 17 Sales in Non-Grocery Retailers by Channel: Value 2007-2012
Table 18 Non-Grocery Retailers Outlets by Channel: Units 2007-2012
Table 19 Sales in Non-Grocery Retailers by Channel: % Value Growth 2007-2012
Table 20 Non-Grocery Retailers Outlets by Channel: % Unit Growth 2007-2012
Table 21 Retailing Company Shares: % Value 2008-2012
Table 22 Retailing Brand Shares: % Value 2009-2012
Table 23 Store-Based Retailing Company Shares: % Value 2008-2012
Table 24 Store-Based Retailing Brand Shares: % Value 2009-2012
Table 25 Store-Based Retailing Brand Shares: Outlets 2009-2012
Table 26 Non-store Retailing Company Shares: % Value 2008-2012
Table 27 Non-store Retailing Brand Shares: % Value 2009-2012
Table 28 Non-Grocery Retailers Company Shares: % Value 2008-2012
Table 29 Non-Grocery Retailers Brand Shares: % Value 2009-2012
Table 30 Non-Grocery Retailers Brand Shares: Outlets 2009-2012
Table 31 Forecast Sales in Retailing by Channel: Value 2012-2017
Table 32 Forecast Sales in Retailing by Channel: % Value Growth 2012-2017
Table 33 Forecast Sales in Store-Based Retailing by Channel: Value 2012-2017
Table 34 Forecast Store-Based Retailing Outlets by Channel: Units 2012-2017
Table 35 Forecast Sales in Store-Based Retailing by Channel: % Value Growth 2012-2017
Table 36 Forecast Store-Based Retailing Outlets by Channel: % Unit Growth 2012-2017
Table 37 Forecast Sales in Non-store Retailing by Channel: Value 2012-2017
Table 38 Forecast Sales in Non-store Retailing by Channel: % Value Growth 2012-2017
Table 39 Forecast Sales in Non-Grocery Retailers by Channel: Value 2012-2017
Table 40 Forecast Non-Grocery Retailers Outlets by Channel: Units 2012-2017
Table 41 Forecast Sales in Non-Grocery Retailers by Channel: % Value Growth 2012-2017
Table 42 Forecast Non-Grocery Retailers Outlets by Channel: % Unit Growth 2012-2017
Appendix
Operating Environment
Cash and Carry
Table 43 Cash and Carry: Sales by National Brand Owner: Sales Value 2009-2012
Table 44 Cash and Carry: Number of Outlets by National Brand Owner: 2009-2012
Definitions
Sources
Summary 35 Research Sources
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