Popcorn Market in Romania to 2014 (Savory Snacks)
Report description
Popcorn Market in Romania to 2014 (Savory Snacks) is a comprehensive resource for popcorn market data from 2004 to 2014 and market/company shares for 2008-09.This report also provides data on expenditure and consumption as well as key distribution channels, and reveals the leading companies in the Romanian popcorn market.
Features and Benefits:• Identify key market segments by analyzing market size data (value & volume) for the popcorn market • Design business strategies by gaining insight into quantitative market trends over 2004-09 and expectations for 2010-14 • Identify key companies in the popcorn market in Romania and design M&A strategies by analyzing market share data • Predict how consumer preferences will change in the future by analysis of expenditure and consumption information from 2004 to 2014
Highlights• The popcorn market in Romania increased at a compound annual growth rate of 9% between 2004 and 2009. • The microwaveable popcorn segment led the popcorn market in Romania in 2009, with a share of 54%. • The leading player in popcorn market in Romania is The Intersnack Group.
Key questions answered• Which will be the fastest growing segment within the popcorn market in Romania? • How will the forecast growth differ from the historic growth exhibited by the popcorn market in Romania? • Which company accounted for the largest share of the Romanian popcorn market in 2009? • How will consumption and expenditure patterns change from 2004 to 2014?
Table of contents
Chapter 1 Executive Summary
Summary category level: popcorn
Chapter 2 Definition
Chapter 3 Category Analysis: Popcorn
Value analysis (Romanian New Leu), 2004-09
Value analysis (Romanian New Leu), 2009-14
Value analysis (US dollars), 2004-09
Value analysis (US dollars), 2009-14
Volume analysis, 2004-09
Volume analysis, 2009-14
Company and brand share analysis
Distribution analysis
Expenditure and consumption per capita
Chapter 4 Macroeconomic Profile
Macroeconomic Indicators
Chapter 5 Research Methodology
Methodology overview
Secondary research
Market modeling
Creating an initial data model
Revising the initial data model
Creating a final estimate
Creating demographic value splits
Primary research
Data finalization
Ongoing research
LIST OF FIGURES
Figure 1: Popcorn, Romania, value by segment (RONm), 2004-14
Figure 2: Popcorn, Romania, category growth comparison, by value, 2004-14
Figure 3: Popcorn, Romania, volume by segment (kg, million), 2004-14
Figure 4: Popcorn, Romania, category growth comparison, by volume, 2004-14
Figure 5: Popcorn, Romania, company share by value (%), 2008-09
Figure 6: Popcorn, Romania, distribution channels by value (%), 2008-09
Figure 7: Annual data review process
LIST OF TABLES
Table 1: Popcorn category definitions
Table 2: Popcorn distribution channels
Table 3: Popcorn, Romania , value by segment (RONm), 2004-09
Table 4: Popcorn, Romania , value forecast by segment (RONm), 2009-14
Table 5: Popcorn, Romania , value by segment ($m), 2004-09
Table 6: Popcorn, Romania , value forecast by segment ($m), 2009-14
Table 7: Popcorn, Romania , volume by segment (kg, million), 2004-09
Table 8: Popcorn, Romania , volume forecast by segment (kg, million), 2009-14
Table 9: Popcorn, Romania , brand share by value (%), 2008-09
Table 10: Popcorn, Romania , value by brand (RONm), 2008-09
Table 11: Popcorn, Romania , company share by value (%), 2008-09
Table 12: Popcorn, Romania , value by company (RONm), 2008-09
Table 13: Popcorn, Romania , distribution channels by value (%), 2008-09
Table 14: Popcorn, Romania , value by distribution channel (RONm), 2008-09
Table 15: Popcorn, Romania , expenditure per capita (RON), 2004-09
Table 16: Popcorn, Romania , forecast expenditure per capita (RON), 2009-14
Table 17: Popcorn, Romania , expenditure per capita ($), 2004-09
Table 18: Popcorn, Romania , forecast expenditure per capita ($), 2009-14
Table 19: Popcorn, Romania , consumption per capita (kg), 2004-09
Table 20: Popcorn, Romania , forecast consumption per capita (kg), 2009-14
Table 21: Romania population, by age group, 2004-09 (millions)
Table 22: Romania population forecast, by age group, 2009-14 (millions)
Table 23: Romania population, by gender, 2004-09 (millions)
Table 24: Romania population forecast, by gender, 2009-14 (millions)
Table 25: Romania nominal GDP, 2004-09 (RONbn, nominal prices)
Table 26: Romania nominal GDP forecast, 2009-14 (RONbn, nominal prices)
Table 27: Romania real GDP, 2004-09 (RONbn, 2000 prices)
Table 28: Romania real GDP forecast, 2009-14 (RONbn, 2000 prices)
Table 29: Romania real GDP, 2004-09 ($bn, 2000 prices)
Table 30: Romania real GDP forecast, 2009-14 ($bn, 2000 prices)
Table 31: Romania consumer price index, 2004-09 (2000=100)
Table 32: Romania consumer price index, 2009-14 (2000=100)
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