Ready Meals in Greece
Report description
Worsening of the Greek economic climate at the end of the review period had a generally negative effect on consumers who opted to save money and avoid unnecessary expenditure. This, on one hand, has driven consumers away from foodservice and towards packaged food as desire to cook at home has increased. However, on the other hand, consumers have returned to cooking from “scratch” in many cases rather than turning to products in ready meals. With regard to demand for products in ready meals,...
Euromonitor International's Ready Meals in Greece report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2006-2010, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2015 illustrate how the market is set to change.
Product coverage: Canned/Preserved Ready Meals, Chilled Pizza, Chilled Ready Meals, Dinner Mixes, Dried Ready Meals, Frozen Pizza, Frozen Ready Meals, Prepared Salads.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?- Get a detailed picture of the Ready Meals market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.
Table of contents
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Ready Meals by Category: Volume 2006-2011
Table 2 Sales of Ready Meals by Category: Value 2006-2011
Table 3 Sales of Ready Meals by Category: % Volume Growth 2006-2011
Table 4 Sales of Ready Meals by Category: % Value Growth 2006-2011
Table 5 Ready Meals: Vegetarian Vs Non-vegetarian % Breakdown by Type 2011
Table 6 Frozen Ready Meals % Breakdown by Ethnicity 2006-2011
Table 7 Chilled Ready Meals % Breakdown by Ethnicity 2006-2011
Table 8 Ready Meals Company Shares 2006-2010
Table 9 Ready Meals Brand Shares 2007-2010
Table 10 Sales of Ready Meals by Distribution Format: % Analysis 2006-2011
Table 11 Forecast Sales of Ready Meals by Category: Volume 2011-2016
Table 12 Forecast Sales of Ready Meals by Category: Value 2011-2016
Table 13 Forecast Sales of Ready Meals by Category: % Volume Growth 2011-2016
Table 14 Forecast Sales of Ready Meals by Category: % Value Growth 2011-2016
Creta Farm SA in Packaged Food (greece)
Strategic Direction
Key Facts
Summary 1 Creta Farm SA: Key Facts
Summary 2 Creta Farm SA: Operational Indicators
Company Background
Production
Summary 3 Creta Farm SA: Production Sites 2010
Competitive Positioning
Kallimanis Sa, G in Packaged Food (greece)
Strategic Direction
Key Facts
Summary 4 G Kallimanis SA: Key Facts
Company Background
Production
Summary 5 G Kallimanis SA: Production Statistics 2009
Competitive Positioning
Summary 6 G Kallimanis SA: Competitive Position 2010
Kikizas Melissa Sa, A in Packaged Food (greece)
Strategic Direction
Key Facts
Summary 7 A Kikizas Melissa SA: Key Facts
Summary 8 A Kikizas Melissa SA: Operational Indicators
Company Background
Production
Summary 9 A Kikizas Melissa SA: Production Sites 2010
Competitive Positioning
Executive Summary
Discounts Have Negative Impact on Value Sales
Recession Takes Toll Even in Packaged Food Market
Artisanal Products Continue To Lead
Discounters See Best Performance in 2011
Forecast Remains Pessimistic
Key Trends and Developments
Turbulent Economic Conditions Hinder Growth
Cocooning: Trend Triggers New Consumption Patterns
Cooking Shows Affect Consumer Behaviour
Significant Changes Take Place in Competitive Landscape
Changes in the Retail Environment Affect Consumption Patterns
Foodservice - Key Trends and Developments
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 15 Foodservice Sales of Packaged Food by Category: Volume 2006-2011
Table 16 Foodservice Sales of Packaged Food by Category: % Volume Growth 2006-2011
Table 17 Forecast Foodservice Sales of Packaged Food by Category: Volume 2011-2016
Table 18 Forecast Foodservice Sales of Packaged Food by Category: % Volume Growth 2011-2016
Impulse and Indulgence Products - Key Trends and Developments
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 19 Sales of Impulse and Indulgence Products by Category: Volume 2006-2011
Table 20 Sales of Impulse and Indulgence Products by Category: Value 2006-2011
Table 21 Sales of Impulse and Indulgence Products by Category: % Volume Growth 2006-2011
Table 22 Sales of Impulse and Indulgence Products by Category: % Value Growth 2006-2011
Table 23 Company Shares of Impulse and Indulgence Products 2006-2010
Table 24 Brand Shares of Impulse and Indulgence Products 2007-2010
Table 25 Forecast Sales of Impulse and Indulgence Products by Category: Volume 2011-2016
Table 26 Forecast Sales of Impulse and Indulgence Products by Category: Value 2011-2016
Table 27 Forecast Sales of Impulse and Indulgence Products by Category: % Volume Growth 2011-2016
Table 28 Forecast Sales of Impulse and Indulgence Products by Category: % Value Growth 2011-2016
Nutrition/staples - Key Trends and Developments
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 29 Sales of Nutrition/Staples by Category: Volume 2006-2011
Table 30 Sales of Nutrition/Staples by Category: Value 2006-2011
Table 31 Sales of Nutrition/Staples by Category: % Volume Growth 2006-2011
Table 32 Sales of Nutrition/Staples by Category: % Value Growth 2006-2011
Table 33 Company Shares of Nutrition/Staples 2006-2010
Table 34 Brand Shares of Nutrition/Staples 2007-2010
Table 35 Forecast Sales of Nutrition/Staples by Category: Volume 2011-2016
Table 36 Forecast Sales of Nutrition/Staples by Category: Value 2011-2016
Table 37 Forecast Sales of Nutrition/Staples by Category: % Volume Growth 2011-2016
Table 38 Forecast Sales of Nutrition/Staples by Category: % Value Growth 2011-2016
Meal Solutions - Key Trends and Developments
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 39 Sales of Meal Solutions by Category: Volume 2006-2011
Table 40 Sales of Meal Solutions by Category: Value 2006-2011
Table 41 Sales of Meal Solutions by Category: % Volume Growth 2006-2011
Table 42 Sales of Meal Solutions by Category: % Value Growth 2006-2011
Table 43 Company Shares of Meal Solutions 2006-2010
Table 44 Brand Shares of Meal Solutions 2007-2010
Table 45 Forecast Sales of Meal Solutions by Category: Volume 2011-2016
Table 46 Forecast Sales of Meal Solutions by Category: Value 2011-2016
Table 47 Forecast Sales of Meal Solutions by Category: % Volume Growth 2011-2016
Table 48 Forecast Sales of Meal Solutions by Category: % Value Growth 2011-2016
Market Data
Table 49 Sales of Packaged Food by Category: Volume 2006-2011
Table 50 Sales of Packaged Food by Category: Value 2006-2011
Table 51 Sales of Packaged Food by Category: % Volume Growth 2006-2011
Table 52 Sales of Packaged Food by Category: % Value Growth 2006-2011
Table 53 GBO Shares of Packaged Food 2006-2010
Table 54 NBO Shares of Packaged Food 2006-2010
Table 55 NBO Brand Shares of Packaged Food 2007-2010
Table 56 Penetration of Private Label by Category 2006-2011
Table 57 Sales of Packaged Food by Distribution Format: % Analysis 2006-2011
Table 58 Sales of Packaged Food by Category and Distribution Format: % Analysis 2011
Table 59 Forecast Sales of Packaged Food by Category: Volume 2011-2016
Table 60 Forecast Sales of Packaged Food by Category: Value 2011-2016
Table 61 Forecast Sales of Packaged Food by Category: % Volume Growth 2011-2016
Table 62 Forecast Sales of Packaged Food by Category: % Value Growth 2011-2016
Sources
Summary 10 Research Sources
Related market research by sector
Ready meal (in Convenience foods)
Related market research by market
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