Reimagining Health + Wellness: Lifestyle and Trends Report 2010
Reimagining Health + Wellness features expanded consumer and shopper data across key segments and categories with longitudinal tracking (comparisons to 2000, 2005 and 2007 studies). In-depth coverage includes:
Benefits and approaches
Foods and beverages
Diet and nutrition
Personal care and household
Vitamins and supplement
Spending and shopping
This report is the most comprehensive exploration of consumer and shopper H+W perceptions, behaviors and trends available in the marketplace today. It will become your indispensible roadmap for reimagining H+W brands, products, services, marketing and retail experiences.
Table of contents
• The World of Wellness: World Model
• Dimensions of Consumption
• Consumer Segments in the World of Wellness
• Wellness Consumer Profiles
• Triggers into the World of Wellness
• Consumer Understanding of Wellness
• Wellness: More than the Physical
• Understandings of Wellness Have Broadened
• Participation in the World of Wellness
• A Personal and Practical Approach
• Progression in Participation: Adoption Pathway
• Wellness “Toolkit” (categories): Food and Beverage, Exercise, Personal Care, Household Cleaners, Supplements, Medicine, Health Conditions
• Retail Landscape
• Conclusions and Recommendations
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