UK: Cadbury Schweppes: 5,500 jobs face the axe (COMMENT)
By Datamonitor | 28 October 2003
As part of its cost saving strategy, confectionery and soft drinks manufacturer Cadbury Schweppes will axe 10% of its employees and a fifth of its factories. The savings will go into product development and aggressive marketing campaigns, which may be the right move in the highly mature confectionery market.
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As part of its cost saving strategy, confectionery and soft drinks manufacturer Cadbury Schweppes will axe 10% of its employees and a fifth of its factories. The savings will go into product development and aggressive marketing campaigns, which may be the right move in the highly mature confectionery market.
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