Allied Bakeries owns Kingsmill

Allied Bakeries owns Kingsmill

Allied Bakeries, the UK arm of Associated British Foods, has announced the completion of a GBP25m (US$42m) investment into the revamp of its facility in West Bromwich.

The investment has seen the plant benefit from a new building, installation of the "latest" ingredient handling technology and electric and mechanical improvements "delivering increased productivity and greater energy efficiency".

The new plant has the capacity to produce 8,500 loaves an hour.

John Jackson, regional general manager for Allied Bakeries, said: "Investment and innovation has long been a real focus for Allied Bakeries as we look to the long term. West Bromwich is part of our continuing drive to future-proof our business infrastructure and provide customers and consumers with the freshest bread possible, sustaining our position as supplier of choice."

Announcing its half-year results two weeks ago, ABF said its Allied Bakeries arm had seen volumes and margins rise year-on-year in a "highly competitive UK bread market".

Click here for just-food's analysis of ABF's recent launch of Kingsmill Great White in the UK, a bid to revitalise sales of white bread in the UK.