AUS: ACCC reviews Heinz bid for Rafferty's Garden

By Michelle Russell | 31 October 2012

Heinz is the only manufacturer of canned wet infant food in Australia

Heinz is the only manufacturer of canned wet infant food in Australia

Australia's competition watchdog is reviewing a bid by food giant Heinz for Australian infant food business Rafferty's Garden.

The bid was noted in a review filing by the Australian Competition and Consumer Commission (ACCC) this week. The consumer watchdog is requesting feedback from stakeholders and interested parties by 16 November on the potential deal.

"The ACCC is seeking comments from market participants and interested parties to enable it to assess the likely competitive effects of the proposed acquisition," the regulator said in a letter.

According to the ACCC, Heinz is the only manufacturer of canned wet infant food in Australia, and the leading manufacturer of glass jar-packaged infant food. It also has a range of wet infant foods available in pouch-and-spout packaging sold under the Heinz Simply and Heinz Organic brands.

Rafferty's Garden is owned by private equity firm Anacacia Capital. It supplies dry instant food, including fruit bars and rice cakes.

The ACCC's findings are expected by 6 December.

Sectors: Baby food, Mergers & acquisitions

Companies: Heinz

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