DENMARK: Arla warns "trading down" will continue
By: Michelle Russell | 5 March 2010
Arla Foods, the dairy giant behind Lurpak butter and Castello cheese, warned today (5 March) that it expects to see consumers continue to trade down in 2010 after a year when demand for cheaper products hit its sales.
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Arla Foods, the dairy giant behind Lurpak butter and Castello cheese, warned today (5 March) that it expects to see consumers continue to trade down in 2010 after a year when demand for cheaper products hit its sales.
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