UK: Aunt Bessie's adds to side dishes range

By Katie Smith | 14 February 2013

Aunt Bessie's has added to its range of frozen accompaniments in the UK with the launch of four new side dishes.

The products include creamy garlic mushrooms, creamed spinach, pea crush with a hint of mint and creamy cheese & onion potato bake.

The creamy garlic mushrooms, creamed spinach and pea crush will be available for GBP1.79 (US$2.78) in Sainsbury's from mid-February and Asda from late March. The creamy cheese & onion potato bakes are priced at GBP2.00 and available in Sainsbury's from mid-February.

Show the press release

 

Aunt Bessie’s launches new side dishes range

With spring well on the way, Aunt Bessie’s four new side dishes capture the crisp taste of the season. A delicious selection, these side dishes make ideal accompaniments to a wide variety of family meals.

 

Aunt Bessie’s new Creamy Garlic Mushrooms are a delicious combination of button mushrooms in a creamy garlic and herb sauce. Perfect as a side for steak, chicken or pork, these Creamy Garlic Mushrooms are richly flavoured with a beautifully soft texture. What’s more, they’re quick and easy to cook – ready in under 7 minutes in the microwave and also suitable for the oven.

 

Creamed Spinach is a deliciously tasty side dish to accompany your main meal. A blend of spinach leaves with a rich Cheddar cheese and cream sauce, this is the perfect accompaniment to chicken dishes and many other family meals.

 

Pea Crush with a hint of mint is another new tasty addition. Consisting of garden peas served in a pea puree with mint seasoning, this tastes great alongside lamb dishes. Pea Crush with a hint of mint is yet another way Aunt Bessie’s is helping out in the kitchen, being quick and easy to cook whilst retaining that homely flavour that tastes just like you made it yourself!

The range will be complemented with a new Creamy Cheese & Onion Potato Bake. Made with the finest ingredients of tender slices of potato with a delicious creamy cheese and onion sauce, topped with breadcrumbs and grated cheese, this is a hearty, wholesome side dish that is quick to cook and incredibly versatile. The perfect accompaniment to any meal!

 

Creamy Garlic Mushrooms, Creamed Spinach and Pea Crush with a hint of mint are priced at RSP £1.79. These are available from Sainsbury’s from mid-February and Asda from late March. Creamy Cheese & Onion Potato Bake is priced at RRSP £2.00 and available in Sainsbury’s from mid-February.

-Ends-

 

Original source: Aunt Bessie

Sectors: NPD & innovation

Companies: Sainsbury’s, Asda

View next/previous articles

Currently reading -

UK: Aunt Bessie's adds to side dishes range

There are currently no comments on this article

Be the first to comment on this article

Related research

Sainsbury's and Tesco: Retaining market share during the credit crunch

Sainsbury's initial campaigns promoted brands, own label products, and buying basic ingredients. As the credit crunch continued, Sainsbury's launched Live Well for Less. Tesco emphasized price in 2008 with the Discount Brands scheme, and in 2011 with...

ASDA Stores Limited: Retail - Company Profile & SWOT Report

Canadean's "ASDA Stores Limited: Retail - Company Profile & SWOT Report" contains in depth information and data about the company and its operations. The profile contains a company overview, key facts,major products and services, swot analysis, busin...

Sainsburys UK: Consumer Profile

While shopper and store audit data provide the picture of what’s happening in store, this report focuses on providing data on the final consumers of products from Sainsburys. Therefore, this report provides a different view from both loyalty card and...

Related articles

UK: Sainsbury's to expand mobile payment scheme

UK retailer Sainsbury's is to increase the use of its mobile payment scheme to seven more stores.

UK: Sainsbury's to appeal ASA Tesco ruling

Sainsbury's is to appeal a decision from the UK's advertising watchdog to dismiss the retailer's complaint about Tesco's Price Promise comparison scheme.

Editor's choice: the highlights on just-food last week

The spat between UK retailers Sainsbury's and Tesco grabbed this week's headlines after the country's advertising watchdog ruled in favour of the latter's price comparison scheme.

Welcome to the home of food information, insight & intelligence

Not a member? Join here

Decrease font sizeDecrease font sizeDecrease font size Increase font sizeIncrease font sizeIncrease font size Comment on this article Email this to a friend Print this page