TURKEY: Barry Callebaut to build chocolate plant
By Dean Best | 31 October 2012
- Chocolate giant to build Turkish plant
- "Major step" to growth in region - CEO
 |
Barry Callebaut plans Turkish site |
Barry Callebaut is to build a chocolate plant in Turkey, a market it says has low per capita consumption of the product but where demand is growing quickly.
The world's largest business-to-business chocolate manaufacturer plans to open the factory for chocolate and compunds in Eskisehir in Turkey's Central Anatolia region in the middle of next year.
CEO Juergen Steinemann said: "The building of a new state of the art chocolate factory in Turkey is another major step in tapping the potential of a rapidly growing region. It's in line with our strategy to further expand our geographic presence to markets that offer above-average growth opportunities."
The CHF15m (US$19.5m) plant will have an initial capacity of 15,000 tonnes and employ around 50 staff.
Citing Euromonitor stats, Barry Callebaut said annual chocolate consumption was "rather low" in Turkey at less than 2kg per capita. However, it said demand is "growing very fast" at a rate of 7% per year.
Barry Callebaut to build chocolate factory in Turkey
Zurich/Switzerland, October 31, 2012 – Barry Callebaut, the world’s leading manufacturer of high-quality cocoa and chocolate products, announced today the building of a factory for chocolate and compounds in Eskisehir, Turkey. The new facility will serve as a basis to participate in the further growth potential of the Turkish chocolate market as well as to capture opportunities in the regional market.
Situated in Turkey’s Central Anatolia region, the location in Eskisehir is close to existing and potential confectionery customers of Barry Callebaut. The total investment is about CHF 15 million (EUR 12 million / USD 16 million). The new factory will have an initial capacity of 15,000 tonnes and offer about 50 new jobs. Barry Callebaut’s new site in Turkey is scheduled to open mid-2013.
Juergen Steinemann, CEO of Barry Callebaut, said: “The building of a new state of the art chocolate factory in Turkey is another major step in tapping the potential of a rapidly growing region. It’s in line with our strategy to further expand our geographic presence to markets that offer above-average growth opportunities. The new production facility will also help to foster our position in the region.”
To further grow in the Eastern European region, Turkey is an important market for Barry Callebaut. Currently the yearly chocolate consumption is rather low with less than 2 kg per capita; but it is growing very fast at an annual rate of +7% per annum.[1] There is an increasing demand for high-quality chocolate and compound products as well as for technical services and new innovations.
Original source: Barry Callebaut
Sectors: Commodities & ingredients, Confectionery, Emerging markets
Companies: Barry Callebaut
View next/previous articles
31 Oct 2012 -
Currently reading -
TURKEY: Barry Callebaut to build chocolate plant
Related research
Barry Callebaut AG (BARN) - Financial and Strategic SWOT Analysis Review
Barry Callebaut AG (Barry Callebaut) is a leading manufacturer of cocoa, chocolate and confectionery products. It is also a leading supplier of cocoa, chocolate and cappuccino blends for vending machines. Additionally,it offers chocolate products,fil...
Barry Callebaut Belgium NV in Packaged Food (Belgium)
Barry Callebaut Belgium should strengthen its business relationships with chocolate manufacturers in Belgium. The company is expected to move onto subcontracts for international key players and private label at the expense of its retailing activities...
This report analyzes the worldwide markets for Cocoa in Thousand Tons. The report provides separate comprehensive analytics for the US, Canada, Japan, Europe, Asia-Pacific, Latin America and African. Annual estimates and forecasts are provided for th...
Related articles
Quote, unquote: just-food's week in words
UK-based R&R Ice Cream last week snapped up local rival Fredericks Dairies, a deal its CEO told us will help it compete better with Unilever. We spoke to M&A analysts about the potential sale of Burton's Biscuit Co. and to the chairman of Canada's Dare Foods about his expansion plans. In Europe, the sector was rocked by fresh horsemeat revelations, including news an Asda product contained the veterinary drug phenylbutazone.
Editor's choice: the highlights on just-food last week
3G Capital, the private-equity firm soon to own Heinz, last week turned to another investment - Burger King - for the US food giant's new CEO. In the UK, R&R Ice Cream, Europe's largest own-label ice cream supplier bought a local rival it said would boost its branded stable. Europe was shook by more horsemeat revelations. Meanwhile, we interviewed Sainsbury's on multichannel, Canada's Dare Foods and took a look at the possible suitors for Burton's Biscuit Co.
On the money: Integration focus for Barry Callebaut
Barry Callebaut plans to focus more on integrating recent acquisitions and supply deals this year than buying businesses or striking more supply deals, the chocolate group's CEO has told just-food.
There are currently no comments on this article
Be the first to comment on this article