A voluntary system for the labelling of beef as "Made in the U.S.A." has been given the go-ahead by supermarkets and meat packers, heralding a decisive victory for cattle industry representatives, who have campaigned for over a year. A consortium of cattlemen, commodity and industry groups have presented a petition to the Agriculture Secretary Dan Glickman at the US Department of Agriculture (USDA) last Friday (8 September) for further consideration.