CANADA/UK: CoolBrands to enter UK market
Markham, Ontario-based CoolBrands International announced yesterday [Thursday] that it has entered into an agreement with Brand Innovations LTD, of Brockenhurst, England, to launch a line of Tropicana® branded frozen fruit juice bar novelties in the UK. The agreement allows Brand Innovations to distribute Tropicana® branded frozen novelties throughout the UK under sublicense from CoolBrands beginning with the 2002 selling season. The products will be manufactured in Europe using Tropicana Pure Premium® orange juice as the main ingredient.
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