UKRAINE: Danone to invest in plant, products
Danone plans more investment in Ukraine
Danone has lined up a fresh round of investment in Ukraine in a bid to continue to grow sales in the country's dairy market.
The French food group plans to invest EUR30m (US$40.8m) in its plants over the next three years to develop new products for the Ukrainian market.
The company boosted its presence in Ukraine when it merged its operations in Ukraine, Russia and a number of CIS markets with Unimilk in 2010. It has grown its sales by 10-15% in the last five years and expects the same rate of growth this year.
Danone has three plans in Ukraine, where it sells a range of local products, as well as international brands Actimel and Activia.
Danone’s key interests in packaged food are dairy and baby food. The company’s dairy presence however remains overly reliant on the mature Western European market. Baby food growth for the company has...
2012 saw other dairy witness aggressive new product development in different categories. Almarai introduced its sour cream in mid-2012 whereas Al Safi Danone entered the market of chilled sour cream b...
After the company was acquired by Groupe Danone, the process of business integration commenced. Business processes and product portfolio optimisation resulted in new product launches and acquisitions....
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