JAPAN: Demand for coffee grows, coffee shop chains expand
Demand for coffee in Japan in 2002 hit a record high for the fourth year in a row, boosted by the rapid expansion of coffee shop chains and consumption of coffee in the home. The All Japan Coffee Association estimates that domestic demand for green, or unprocessed coffee beans grew 4.4% year-on-year in 2002 to a record 439,740 tonnes, compared to 421,309 tonnes in 2001.
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