CHINA/NZ: Fonterra, Beijing to develop dairy centre
Fonterra hopes to strengthen Chinese, NZ dairy industries
New Zealand dairy group Fontarra has announced that it will work with the Chinese authorities to develop a centre of "dairy expertise" in Beijing.
The China-New Zealand Dairy Exchange Centre will provide a forum for the sharing of knowledge, research and expertise between the Chinese and New Zealand dairy industries, Fonterra's Greater China and India head Kevin Wickham suggested.
"It is a key priority for Fonterra to contribute to the development of the Chinese dairy industry and we believe there is a lot to be gained by both New Zealand and China," he commented.
The centre will develop and oversee programmes in policy development in the China and New Zealand dairy sectors, academic exchanges, industry promotion, dairy technology research and personnel training.
The initiative is backed by the China Ministry of Agriculture's National Dairy Industry and Technology System.
Fonterra has been working to boost its reputation - and the reputation of the New Zealand dairy industry as a whole - in China following last year's recall of concentrated whey powder over concerns it could be contaminated with a botulism-causing bacteria.
FONTERRA LAUNCHES CHINA-NEW ZEALAND DAIRY EXCHANGE CENTRE
Fonterra today announced the launch of the China-New Zealand Dairy Exchange Centre in Beijing. The Centre is a joint initiative between Fonterra and China's National Dairy Industry and Technology System to support the sustainable development of the dairy industry in both countries.
"It is a key priority for Fonterra to contribute to the development of the Chinese dairy industry and we believe there is a lot to be gained by both New Zealand and China through the sharing of knowledge, research and dairy expertise," said Kelvin Wickham, President of Fonterra Greater China and India.
"Both parties have world-class dairy research and know-how so we are very pleased to be playing a key role in bringing this initiative to life," he said.
The Centre will develop and oversee programmes in policy development in the China and New Zealand dairy sectors, academic exchanges, industry promotion, dairy technology research and personnel training. Its first three initiatives will be:
1. Hosting an annual China-NZ Dairy Forum to bring researchers together to share research and best practice in key dairy issues.
2. Overseeing joint research by China and New Zealand dairy experts on dairy industry policy and technologies.
3. Implementing a "Golden Key" training programme to provide dairy personnel with training and technology solutions to assist China's local dairy industry development.
Wang Yuchan, a scientist with the China Ministry of Agriculture's National Dairy Industry and Technology System said today, "We're very pleased to have this in-depth cooperation with Fonterra and the New Zealand dairy industry. We hope to leverage the China New Zealand Dairy Exchange Centre as a platform to learn more about New Zealand's technology and expertise, jointly conduct research and development, and undertake technology exchanges and training on dairy sector issues. This will help us to promote the sustainable development of dairy in both New Zealand and China."
Original source: Fonterra
- Rise of prepared foods in US grocers - analysis
- How are brands organising for e-commerce?
- Hershey results, outlook, M&A - the top takeaways
- Free-from firm BFree Foods - bitesize interview
- More M&A likely at McCormick - editor's viewpoint
- Kellogg launches Special K breakfast quiches
- Fazer buys European biscuit brands from Mondelez
- Murray Goulburn accused of "misleading" the market
- Dole faces DoJ probe over listeria outbreak
- Amplify Snack Brands acquires Boundless Nutrition