US: Fresh & Easy launches first brand campaign
By: just-food.com | 16 September 2009
Fresh & Easy, the US unit of Tesco, plans to launch its first "brand campaign" with the aim of introducing Fresh & Easy on a "much wider scale" to the markets it serves, a spokesperson for the company told just-food.
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Fresh & Easy, the US unit of Tesco, plans to launch its first "brand campaign" with the aim of introducing Fresh & Easy on a "much wider scale" to the markets it serves, a spokesperson for the company told just-food.
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