US: General Mills settles probiotic health claim lawsuit
General Mills settles YoPlus suit
General Mills has settled a lawsuit in the US questioning health claims associated with its YoPlus probiotic yoghurt.
A spokesperson for the group today (12 February) confirmed General Mills has agreed to settle a class action lawsuit that accused it of falsely advertising the digestive health benefits of its YoPlus probiotic yoghurt. The payout is expected to total around US$8.5m and General Mills will pay consumers $4 per unit purchased.
However, the spokesperson insisted General Mills is confident the health claims made in association with probiotic yoghurt products are accurate.
"We stand behind our products and the accuracy of our label - and we disagreed with plaintiffs on the merit of this case. But we agreed to resolve the matter to avoid further litigation," the spokesperson said.
General Mills did not comment on whether it is amending outbound communication around its YoPlus brand.
Probiotic health claims have come under increasing scrutiny in North America and, at the end of last year, Danone also agreed to settle a class action suit questioning the validity of its probiotic health claims.
- What Grexit could mean for the food industry
- just-food's pick: Top trends at Fancy Food Show
- Focus: Can General Mills improve US retail sales?
- How Russia's embargo affects domestic firms
- Focus: ConAgra own-label exit plan is about growth
- Mondelez launches Oreo Thins in US
- Leclerc to contest ruling on supplier payments
- North Castle acquires stake in Sprout
- ABF's Kingsmill returns to Tesco
- UK's first free range milk label launched
- Nestlé SA in Packaged Food: Confectionery, Ice Cream, Sauces, Dressings and Condiments (World)
- ALDI 2015: Radically transforming Anglo Saxon grocery markets
- The Sugar Backlash and its Effects on Global Consumer Markets
- Management briefing: just-food’s industry outlook for 2015
- Global Savory Snacks Market: News and Events April 2015