Gourmet's Choice Coffee Co., Inc. (OTC Bulletin Board: GMCH) announced today it has appointed Mr. Stephen B. Wells as its Chairman of the Board of the Directors. Mr. Wells will act as Chief Operating Officer for the Company and all of its subsidiaries. Mr. Wells is presently a senior officer of Gourmets Coffee.com, Inc., Gourmets Choice Franchise, Inc. and the Company's newly acquired roasting facility in Kansas City.

Mr. Wells is currently the President and Chief Executive Officer of Twistee Treat Corp. He has been actively involved with the management of the three pilot Twistee Treat stores that have recently opened in Florida. In addition to his marketing background, Mr. Wells has also been heavily involved in the commercial and retail real estate development business. His hands on experience and contacts in this industry will greatly assist the Company in developing stores across the United States.

James Tilton, President of GMCH, stated: "I am extremely pleased to welcome Steve Wells into the Gourmet's Choice family. As most of you know, Mr. Wells has been actively involved with several of the Company's subsidiaries for almost a year and has been invaluable to the Company's development."

Twistee Treat Corp. is a purveyor of its proprietary "Firm-Serve" ice cream and other frozen confections through its own and franchised stores here and in Canada. It is also involved in a co-branding partnership with Gourmet's Choice Coffee Co., Inc.

Gourmet's Choice Coffee Co., Inc., is a United States Holding Company whose strategy is the acquisition of both domestic and international beverage companies that complement its existing business, distribution and product lines.

For further information on GMCH, contact Investor Relations, Toll-Free at 1-877-667-9377 or visit http://www.gmch.net

This press release contains certain forward-looking statements within the meaning of Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, which are intended to be covered by the safe harbors created thereby. Investors are cautioned that all forward-looking statements involve risks and uncertainties, including, without limitation, the ability of Gourmet's Choice Coffee Co., Inc. to accomplish its stated plan of business. Gourmet's Choice Coffee Co., Inc. believes that the assumptions underlying the forward-looking statements contained herein are reasonable, any of the assumptions would be inaccurate, and therefore, there can be no assurance that the forward-looking statements included in this press release will prove to be accurate. In light of the significant uncertainties inherent in the forward-looking statements included herein, the inclusion of such information should not be regarded as a representation by Gourmet's Choice Coffee Co., Inc. or any other person that the objectives and plans of Gourmet's Choice Coffee Co., Inc. will be achieved.