USA: GourmetMarket.com To Offer Discounts To More Than 22 Million Customers Through BATNET1's Affinity Marketing Network
The deal provides for the creation of a co-branded version of GourmetMarket.com's site that will offer BATNET1 customers specialized value-added opportunities within more than 80 specific affinity groups, representing more than 22 million customers.
BATNET1 provides a turnkey solution to affinity groups that want to incorporate online shopping into their member Web sites and earn incremental revenue on merchandise sales without devoting the time, money and resources necessary to run it themselves.
"This partnership with BATNET1 allows us to tap into a huge base of loyal affinity consumers," said Bret Baumgarten, Director of Corporate Development, GourmetMarket.com. "We believe that the loyalty that these members feel for their respective groups will carry over to GourmetMarket.com, enabling us to reach millions of potential customers cost-effectively and efficiently."
"Our partnership with GourmetMarket.com will provide a unique service to our rapidly growing client base," said BATNET1 CEO and President Christopher Swenson. "Creating a co-branded offering with Gourmetmarket.com provides BATNET1's affinity groups with an outstanding high-profile merchant in the gourmet food industry and their respective association members with quality products in a variety of categories at a discounted price."
GourmetMarket.com launched its Web site in October 1997, with the goal to provide the most extensive and finest gourmet products on the Internet. Today, GourmetMarket.com is a leading technology and e-commerce company that presently sells online premium foods, fine wine, and gourmet cookware products, providing credible, trustworthy advice and recommendations from world-renowned experts. San Francisco-based GourmetMarket.com (OTCBB:WINE) is publicly held, and currently has more than 150 business and co-marketing partnerships, including a number of leading portals and culinary sites. For additional information, visit the company's Web site at www.GourmetMarket.com.
Founded in 1995, BATNET1 is the world's leading Internet affinity marketing company. BATNET1 creates customized, private-label Internet marketplaces and offers Internet-based marketing services for affinity groups. BATNET1 has exclusive agreements with 110 of the nation's largest membership groups. More than 150 leading Internet merchants currently participate in the BATNET1 Affinity Marketplace (BAM) program, the company's flagship service. Other services offered by BATNET1 include E-Mail Hosting & Management, Private Label ISP, Branded Long Distance, Private Label Store Development and Management and the Affinity Ad Network. BATNET1 is based in Iselin, New Jersey, and privately held. For additional information please visit www.batnet1.com
Statements about the Company's future expectations, including future revenues and earnings, and all other statements in this press release other than historical facts are forward-looking statements. Such forward-looking statements involve risks and uncertainties and are subject to change at any time. The Company's actual results could differ materially from expected results. The Company undertakes no obligation to update forward-looking statements to reflect subsequently occurring events or circumstances.
Private label is stealing a march on brand names, and nowhere is this truer than in the food sector. Grocers may be driving private label, but it's not necessarily bad news for consumers, or even manu...
The organic market appears to be going from strength to strength, especially if this year's BioFach exhibition is anything to go by. With over 2,000 exhibitors from 70 countries and more than 30,000 v...
The new health consciousness of consumers is believed to be one of the reasons for stagnant value growth of ice cream sales in Western Europe. But with new and unusual combinations of flavours, more p...
The proportion of own brand products is set to rise in Australia, as the nation's two largest supermarket chains push ahead with plans to introduce new, more up-market, private label ranges....
A new report from Datamonitor has revealed that in Europe private label products, which are increasingly competing with famous brands, are most widely purchased in the UK....
Japanese retailer Seiyu is planning to improve its own-label product offering in a bid to boost sales and earnings....
US meat processor Smithfield Foods has reported a rise in earnings for the fourth quarter and year ended 1 May 2005, bolstered by a good performance in the hog sector....
US branded and private label snack foods maker Lance has announced that director David Singer has been named president and chief executive officer, effective immediately. ...
- US food next wave on display at Winter Fancy Food
- Does Kraft Heinz want to swallow Unilever whole?
- Comment: Meal kits in US - don't believe the hype
- Focus: Nestle CEO plan to balance sales, earnings
- Wessanen eyes growth in "resurgent" organic market
- Unilever launches operational review
- Kraft Heinz pulls Unilever bid
- General Mills issues profit warning
- Kerry operating earnings strengthen on slow sales
- Glanbia focuses on nutrition with Irish dairy spin