Quote, unquote: UK grocers and OFT code on promos
By Michelle Russell | 30 November 2012
Eight of the UK's major grocers have today (30 November) announced their agreement to sign up to a set of "principles" on special offers and promotions on food and drink products. The principles will mean consumers can "rely" on promotions "being fair and meaningful". Here, we get the views of the retailers that have signed up, analysts and campaigners.
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Eight of the UK's major grocers have today (30 November) announced their agreement to sign up to a set of "principles" on special offers and promotions on food and drink products. The principles will mean consumers can "rely" on promotions "being fair and meaningful". Here, we get the views of the retailers that have signed up, analysts and campaigners.

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