USA: ireserve announces strategic agreement with Citysearch.Com
With this agreement, citysearch.com will enhance the functionality of its service by enabling its users to book free online reservations at any merchant on ireserve's network in real-time, 24 hours a day, 7 days a week. ireserve's technology will be integrated into citysearch.com by the first quarter of 2001 to provide a seamless reservation experience for its users. In addition, it is expected that ireserve will gain increased traffic for its participating merchants.
"This relationship further extends our strategy of helping consumers get things done locally online and is a very important addition to our recently launched Citysearch Reservations Center," said Dion Camp-Sanders, Manager of Business Development at Ticketmaster Online-Citysearch, Inc. "We are delighted to be working with ireserve, and look forward to the mutual benefits this agreement will bring."
"We are very excited about our partnership with Citysearch," comments David Kanbar, founder and CEO of ireserve, "as they were not only the pioneers in the delivery of local content to consumers, but have remained the most heavily trafficked site in this space."
"This agreement is an example of our never-ending effort to drive more business to our participating merchants through new marketing channels and will help us deliver on our mission to make the reservation process easier for both consumers and merchants," added Kendall Ligon, Vice President of Business Development of ireserve.
ireserve is an ASP that automates the reservations book of local merchants and professional services firms such as restaurants, spas, health clubs, beauty salons, tanning salons, doctors and dentists. ireserve's software enables such merchants to more efficiently manage the reservations process, build a database on their customers that results in an enhanced level of service, and provides the information to market their products and services to new and existing customers in a highly targeted manner. ireserve's software also offers a new marketing channel and revenue opportunity for merchants since it interfaces with ireserve's booking engine which, through a number of strategic partnerships, is found on consumer web sites such as Citysearch, Zagat, Transmedia-owned iDine and The Washingtonian. This allows their customers to make online reservations and appointments in real time, 24 hours a day, seven days a week via their PC, PDA or wireless phone. ireserve offers online reservations at one-hundred restaurants in Baltimore, Boston, Charlotte, Chicago, Los Angeles, Miami, New York, San Francisco and Washington DC, as well over seven hundred restaurants in London and Paris through a partnership with TopTable.co.uk, and expects its network of merchants to rapidly expand through a number of planned licensing arrangements. For more information, visit www.ireserve.com.
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